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Consumer Lifestyle Marketing and Promotion Market Research

Mintel's consumer lifestyles, marketing and promotion reports keep you at the cutting edge of change - in how people live and how brands can reach them. From health and leisure to financial behaviour and social attitudes - and the influence of brands on each - our analysis and insight helps you know your consumers better than they know themselves. It's the best lifestyle choice your business can make.

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5 Item(s)
  1. Canadian Pet Owners - Canada - September 2015

    • Consumer Report
    • September 2015
    • Canada

    "Pets are common among Canadian households. The relationship between owners and their pets runs deep, driving an approach to care akin to that of a parent and their child. As pet owners feel that the benefits of owning a pet far outweigh the work involved, they are often ...

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  2. Holiday Shopping - Canada - August 2015

    • Consumer Report
    • August 2015
    • Canada

    "Holiday shopping represents the most lucrative time of year for retailers across all categories, much of it driven by Christmas. For the upcoming holidays, nine of 10 Canadians will be buying gifts."

    This reports covers the following issues:

    • Canadians' enthusiasm for Black ...
    US $4,395.00 (Excl.Tax)
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  3. Sports Participation - Canada - July 2015

    • Consumer Report
    • July 2015
    • Canada

    Canadians are active as demonstrated by the two thirds of the population who play sports weekly, driven by participation in individual sports or fitness activities. Motivating participation is a strong belief in the benefits that extend beyond the improvement of physical ...

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  4. Social Media Trends - Canada - June 2015

    • Consumer Report
    • June 2015
    • Canada

    "Consumers are highly engaged on social media and the power of posts is seen to be influential on purchase decisions. Marketing efforts on these platforms that are done well should garner the attention of audiences that may be traditionally harder to reach, such as French ...

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  5. Canadian Lifestyles - Canada - April 2015

    • Consumer Report
    • April 2015
    • Canada

    “While the drop in oil prices was expected to give consumers extra cash, the record-high level of household debt is top of mind among Canadian consumers leading them to adopt a slightly more conservative approach to spending: focusing on paying off debts and making cutbacks in ...

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5 Item(s)