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Consumer Lifestyle Marketing and Promotion Market Research

Mintel's consumer lifestyles, marketing and promotion reports keep you at the cutting edge of change - in how people live and how brands can reach them. From health and leisure to financial behaviour and social attitudes - and the influence of brands on each - our analysis and insight helps you know your consumers better than they know themselves. It's the best lifestyle choice your business can make.

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4 Item(s)
  1. Black Consumers and Personal Care - US - December 2013

    • Consumer Report
    • December 2013
    • US

    “Black consumers spend a tremendous amount of their discretionary income on looking good, whether we’re talking about apparel, personal care products, or services. The recent recession had little impact on what Black consumers spent in the personal care category. Expenditures ...

    US $4,395.00 (Excl.Tax)
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  2. Hispanics and Retail - US - December 2013

    • Consumer Report
    • December 2013
    • US

    “Hispanics are social shoppers. They enjoy shopping and often shop with family and friends. It is therefore not surprising that recommendations from friends and family are the single most influential factor for Hispanic buyers. Though obviously neither friends nor family, ...

    US $4,395.00 (Excl.Tax)
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  3. Hispanic Attitudes toward Advertising - US - October 2013

    • Consumer Report
    • October 2013
    • US

    “The Hispanic population continues to experience growth, primarily due to high birthrates, and this will have a significant impact on the makeup of America. Hispanics will likely experience some tension between coming of age in American society and growing accustomed to the ...

    US $4,395.00 (Excl.Tax)
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  4. Hispanics and Personal Care - US - September 2013

    • Consumer Report
    • September 2013
    • US

    “In order to grow the Hispanic market, personal care manufacturers need to find new ways to entice Hispanics to try new products and get excited about the shopping experience. Personal care products don’t need to be thought of as a commodity; less acculturated Hispanics still ...

    US $4,395.00 (Excl.Tax)
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4 Item(s)