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Consumer Lifestyle Marketing and Promotion Market Research

Mintel's consumer lifestyles, marketing and promotion reports keep you at the cutting edge of change - in how people live and how brands can reach them. From health and leisure to financial behaviour and social attitudes - and the influence of brands on each - our analysis and insight helps you know your consumers better than they know themselves. It's the best lifestyle choice your business can make.

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No. of reports 21 of 49
  1. Managing Your Health - US - January 2016

    • Consumer Report
    • January 2016
    • US

    "Several factors are impacting healthcare, including an anticipated shortage of primary care physicians, resulting in an increased focus on managing one’s own health, as well as growing reliance on retail health clinics and pharmacists. At a time when the US population is ...

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  2. Health and Fitness Clubs - US - November 2015

    • Consumer Report
    • November 2015
    • US

    "Health club revenues have increased substantially since 2010, and due to a general consumer focus on health and wellness, revenues are projected to continue in an upward trend into 2020.This report will illustrate the qualities consumers seek from health and fitness clubs. ...

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  3. Marketing Health to Men - US - September 2015

    • Consumer Report
    • September 2015
    • US

    "More than half of men consider themselves healthier today than they were a year ago, yet men remain most at risk for many health problems. When it comes to managing their health men rely on exercise, a positive mental attitude, and VMS (vitamin, mineral, or supplement). ...

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  4. Marketing Health to Women - US - August 2015

    • Consumer Report
    • August 2015
    • US

    "Half of women consider themselves healthier today than they were a year ago. Generally, women are engaged in some aspect of their health – whether taking a vitamin, mineral or supplement, eating a healthy diet, exercising, or staying positive – yet express the most concern ...

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  5. Sports Participation - Canada - July 2015

    • Consumer Report
    • July 2015
    • Canada

    Canadians are active as demonstrated by the two thirds of the population who play sports weekly, driven by participation in individual sports or fitness activities. Motivating participation is a strong belief in the benefits that extend beyond the improvement of physical ...

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  6. Plus Size and Big & Tall Clothing - US - June 2015

    • Consumer Report
    • June 2015
    • US

    It is this sheer number of consumers that play a major role in creating demand for the plus size and big and tall clothing markets. The industry will also be supported by growing female and male populations and a strengthening economy.

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  7. Water Filtration - US - November 2014

    • Consumer Report
    • November 2014
    • US

    “Companies will need to address the issue of filter replacement, convince consumers that these products are essential, and better engage Asian, Hispanic, and Black consumers to reinvigorate the category.”
    – Gabriela Elani, Home & Personal Care Analyst

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  8. Vitamins, Minerals and Supplements - US - December 2013

    • Consumer Report
    • December 2013
    • US

    “While vitamin sales are robust, there are a few factors that could contribute to a decline in the category. As consumers continue to eat a healthier diet, the need for a separate supplement could be eliminated. Additionally, negative press about the quality and necessity of ...

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  9. Obesity - US - August 2013

    • Consumer Report
    • August 2013
    • US

    “Despite consumers’ interest in eating healthier, they also want food that tastes good. While government, food manufacturers, and restaurants try to provide healthier options to Americans, these organizations are up against several challenges, especially regarding how to market ...

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  10. Kids and Dining Out - US - July 2013

    • Consumer Report
    • July 2013
    • US

    “Children are shifting in the way they use restaurants. They are ordering from many different areas of the menus, in part because of parental health concerns as well as a lack of sophisticated options. The meal toy traditionally drew in kids, but children are becoming ...

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No. of reports 21 of 49