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Consumer Lifestyle Marketing and Promotion Market Research

Mintel's consumer lifestyles, marketing and promotion reports keep you at the cutting edge of change - in how people live and how brands can reach them. From health and leisure to financial behaviour and social attitudes - and the influence of brands on each - our analysis and insight helps you know your consumers better than they know themselves. It's the best lifestyle choice your business can make.

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No. of reports 1 of 63
  1. Brand Leaders - UK - December 2017

    • Consumer Report
    • December 2017
    • UK

    “Whether consumers are sympathetic towards their motivation or not, market-leading brands are using their resources towards the betterment of society. Of course, brands benefit from this in return through the positive consumer perceptions that are generated, whilst the ...

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  2. Music Concerts and Festivals - US - December 2017

    • Consumer Report
    • December 2017
    • US

    The concert and music festival industry continues on its upward trajectory, as the number of tickets sold grows, ticket prices increase, and events regularly sell out. The success of the live music industry will likely endure as young adults, a core audience, grow their income ...

    US $4,395.00 (Excl.Tax)
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  3. Hispanics and Healthy Lifestyles - US - December 2017

    • Consumer Report
    • December 2017
    • US

    "In spite of higher overweight and obesity rates, Hispanics have a generally positive outlook on their personal health. Hispanics take pride in their health but are not necessarily willing to make changes to ensure a healthier life. A combination of complacency and confidence ...

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  4. Supermarkets - Germany - November 2017

    • Consumer Report
    • November 2017
    • Germany

    “The introduction of Amazon Fresh in May 2017 has been a shot in the arm for online grocery retailing in Germany with a number of the leading supermarkets launching or expanding their e-commerce offering. As availability of grocery e-commerce improves, German consumers will ...

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  5. Lifestyles of Multicultural Young Adults - US - November 2017

    • Consumer Report
    • November 2017
    • US

    Young adults ages 18-34 make up close to a quarter of the US population. From a demographic perspective, they are noticeably more diverse than older generations and will continue to become even more so in the years ahead. In this Report, Mintel provides an in-depth ...

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  6. Cooking Enthusiasts - US - November 2017

    • Consumer Report
    • November 2017
    • US

    "In 2017, Cooking Enthusiasts account for 46% of adults aged 18+, or about 115 million people. These adults have at least basic cooking skills, like or love cooking, and cook because they want to rather than because they have to. Innovation and competition in grocery retailing, ...

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  7. Attitudes Toward Technology and the Digital World - US - November 2017

    • Consumer Report
    • November 2017
    • US

    "The digital world has been integrated into daily lives in ways only science fiction could have predicted 50 years ago. While internet connectivity and the rapid pace of innovation have mostly had a positive impact on people’s lives, it is difficult for people to fully trust ...

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  8. Consumers and the Economic Outlook: Quarterly Update - UK - October 2017

    • Consumer Report
    • October 2017
    • UK

    “Consumers’ spending power is being hit by the squeeze on incomes as inflation continues to outpace average wage rises. In four of the last five months, people have been more likely to feel worse off compared to a year ago than to say that their finances have improved. This is ...

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  9. Busy Lifestyles - Brazil - October 2017

    • Consumer Report
    • October 2017
    • Brazil

    “As consumers look for ways to adopt healthy eating habits, combat stress, and make better use of their time, there are opportunities for brands and companies to create products and services that help them achieve these goals. Offering assistance in these areas will probably ...

    US $3,995.01 (Excl.Tax)
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  10. Brexit - One Year Later - Ireland - October 2017

    • Consumer Report
    • October 2017
    • Ireland

    “The depreciation of Sterling since the UK’s vote to leave the EU provides significant growth opportunities for the NI tourism sector post-Brexit.  Operators could therefore look to invest in growing their capacity and developing their offering to attract more visitors from RoI ...

    US $1,363.28 (Excl.Tax)
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No. of reports 1 of 63