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Consumer Lifestyle Marketing and Promotion Market Research

Mintel’s consumer lifestyles, marketing and promotion market research reports provide a comprehensive and extensive overview of the marketplace including information on the consumer lifestyles, marketing and promotion market size and consumer lifestyles, marketing and promotion market share.


Mintel’s consumer lifestyles, marketing and promotion industry reports can help you gain further insight into the consumer lifestyles, marketing and promotion market trends and gain valuable consumer lifestyles, marketing and promotion consumer data.


Make sure you stay one step ahead of your competition – Mintel’s market analysis can help you make informed business decisions by providing up-to-the-minute consumer lifestyles, marketing and promotion industry intelligence. Our market intelligence reports span hundreds of countries and regions.

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  1. News Media - US - July 2019

    "News media is an integral component of everyday life for most consumers. A lack of trust and a plethora of options have made it difficult for the average news consumer to figure out what is real and whom to trust in a continuously fragmenting market. As news media becomes more personality driven ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    July 2019
    US
  2. Marketing to Baby Boomers - US - July 2019

    "The Baby Boomers are entering their senior years; 10,000 Americans turn 65 each day. Brands and businesses often overlook this group of 72 million consumers, but there are plenty of opportunities associated with this vibrant, but aging, population. They are staying in the workforce longer than ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    July 2019
    US
  3. Teen Trends - US - June 2019

    "Although they represent a small share of the population and spending power, teens continue to dictate where the US market is going and how it will look in the future. Parents still have a significant amount of power over teens and their choices, but teens are asserting their independence now more ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    June 2019
    US
  4. Marketing to Millennials - US - June 2019

    "There are currently about 80 million Millennial consumers aged 25-42 in the US. Finances top their list of concerns and many are working to pay off student loans and credit card debt. Nevertheless, they are reaching the milestones of adulthood; most are married, the majority have children and ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    June 2019
    US
  5. Marketing to Hispanic Millennials - US - June 2019

    "Brands need to harness Hispanic Millennials’ influence because they represent one in four US Hispanics and one in five US Millennials. Considering these numbers, they are likely part of most brands’ target market. Hispanic Millennials believe in hard work and feel that their efforts will ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    June 2019
    US
  6. Marketing to Black Millennials - US - June 2019

    "Black Millennials have high expectations for their future and want to achieve their version of the American Dream – family, faith and a comfortable life. This generation believes in their ability to be successful – one day, but works just to maintain their current situation. Black Millennials ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    June 2019
    US
  7. Digital Trends - Asian Consumers - US - May 2019

    "Although the Asian American population is small, it is incredibly influential to the development of emerging tech trends in the US. A mobile-first strategy and smart home integration will be important to reaching this tech-savvy group as they look to connect to their domestic and international ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    May 2019
    US
  8. Gen Z Beauty Consumer - US - May 2019

    "Generation Z consists of an array of young consumers at different stages in life. This diverse age range can be a challenge for brands as some Gen Zs are completely dependent on their parents, while others are branching out on their own for the first time. Regardless of age, these consumers are ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    May 2019
    US
  9. American Lifestyles: Implications of Being On Display - US - April 2019

    “Consumers have the option to switch off and disconnect from social media and online chatter by simply putting down their phones. Brands, however, don’t have this luxury. With an emphasis on transparency, consumers want to know exactly what they’re buying – from the provenance of the ingredients, ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    April 2019
    US
  10. Digital Trends (Consumer) - US - April 2019

    "Consumers have accepted the vital role that technology plays in their daily lives. Media preferences dictate how new technology is used and where people spend most of their time online. New software will likely focus on speed and reliability rather than “wow” factor to sustain long-term ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    April 2019
    US
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