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Consumer Lifestyle Marketing and Promotion Market Research

Mintel’s consumer lifestyles, marketing and promotion market research reports provide a comprehensive and extensive overview of the marketplace including information on the consumer lifestyles, marketing and promotion market size and consumer lifestyles, marketing and promotion market share.


Mintel’s consumer lifestyles, marketing and promotion industry reports can help you gain further insight into the consumer lifestyles, marketing and promotion market trends and gain valuable consumer lifestyles, marketing and promotion consumer data.


Make sure you stay one step ahead of your competition – Mintel’s market analysis can help you make informed business decisions by providing up-to-the-minute consumer lifestyles, marketing and promotion industry intelligence. Our market intelligence reports span hundreds of countries and regions.

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  1. Marketing to Hispanic Moms - US - September 2019

    "Compared to all US women, Hispanic women are more likely to be moms, making their current impact on household purchasing disproportionately stronger than their population share would indicate. Meanwhile, Hispanic moms are raising almost one in four US children, which means their influence will be ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    September 2019
    US
  2. Marketing to Baby Boomers - US - July 2019

    "The Baby Boomers are entering their senior years; 10,000 Americans turn 65 each day. Brands and businesses often overlook this group of 72 million consumers, but there are plenty of opportunities associated with this vibrant, but aging, population. They are staying in the workforce longer than ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    July 2019
    US
  3. News Media - US - July 2019

    "News media is an integral component of everyday life for most consumers. A lack of trust and a plethora of options have made it difficult for the average news consumer to figure out what is real and whom to trust in a continuously fragmenting market. As news media becomes more personality driven ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    July 2019
    US
  4. Teen Trends - US - June 2019

    "Although they represent a small share of the population and spending power, teens continue to dictate where the US market is going and how it will look in the future. Parents still have a significant amount of power over teens and their choices, but teens are asserting their independence now more ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    June 2019
    US
  5. Digital Trends - Asian Consumers - US - May 2019

    "Although the Asian American population is small, it is incredibly influential to the development of emerging tech trends in the US. A mobile-first strategy and smart home integration will be important to reaching this tech-savvy group as they look to connect to their domestic and international ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    May 2019
    US
  6. Internet Influencers - US - February 2019

    "Influencers can bring authenticity to brand communications. While consumers who follow influencers may know when they are being sold to, they still value the entertaining and honest depictions of real life that are projected online. Influencer marketing will continue to evolve as user-generated ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    February 2019
    US
  7. How Social Media and Product Reviews Impact Online Shopping - US - November 2018

    "Online purchasing decisions can be swayed by social media posts or the quality and tone of product reviews. Because consumers can’t see or feel products before buying online, they are looking to social media and product reviews to learn more about products, shape opinions, and determine whether ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    November 2018
    US
  8. Digital Video - US - November 2018

    "As new players enter the streaming market and established names invest in unique consumer experiences, digital video platforms are staking their claim in a crowded media landscape. The domination of a few key players and increasing consumer interest have bolstered revenue, but made it difficult ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    November 2018
    US
  9. Streaming Audio - US - October 2018

    “The competitive landscape for streaming audio is fairly level in terms of service offerings, but a few standouts have dominated through partnerships with other services and easy access to extensive libraries. Paid streaming apps likely find that their biggest competition is the free version they ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    October 2018
    US
  10. Digital Trends (Hardware) - US - September 2018

    "In the modern tech market, efficient devices are expected and consumers are increasingly looking for connection between devices to contribute to a cohesive experience. Hesitation toward new, unproven technology has hindered growth in emerging categories, but advancements in displays and voice ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    September 2018
    US
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