Sorry for interrupting, this website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Learn more
Accept and close

Consumer Lifestyle Marketing and Promotion Market Research

Mintel's consumer lifestyles, marketing and promotion reports keep you at the cutting edge of change - in how people live and how brands can reach them. From health and leisure to financial behaviour and social attitudes - and the influence of brands on each - our analysis and insight helps you know your consumers better than they know themselves. It's the best lifestyle choice your business can make.

  • tick2Online access

  • tick3Previous editions

  • tick4Multiple formats

No. of reports 1 of 24
  1. The Budget Shopper - US - December 2014

    • Consumer Report
    • December 2014
    • US

    “Retailers should strive to make it easy and even fun for customers to use coupons, tailor them as much as possible to customers’ individual tastes, and reward them for telling others about savings they accrued.”– Diana Smith, Senior Research & Apparel Analyst

    £3,435.47 (Excl.Tax)
    Find out more Add to cart
  2. Hispanic Consumers and Financial Services - US - July 2013

    • Consumer Report
    • July 2013
    • US

    “Engaging with underbanked Hispanics is not a one-off process. Hispanics who do begin using banking products need to be convinced of their ongoing value in order to stay engaged. In addition, Hispanics who do use some banking products can always be educated about other products ...

    £3,435.47 (Excl.Tax)
    Find out more Add to cart
  3. Hispanic Consumers' Share of Wallet - US - June 2013

    • Consumer Report
    • June 2013
    • US

    “Hispanics have cut back their spending since the last recession, but are still treating themselves to a certain extent. They are also very reluctant to use any kind of debt to pay for things—preferring to pay cash instead."

    – Tonya Roberts, Multicultural Analyst

    Some issues ...

    £3,435.47 (Excl.Tax)
    Find out more Add to cart
  4. Black Consumers' Share of Wallet - US - January 2013

    • Consumer Report
    • January 2013
    • US

    “Black median household income decreased by slightly more than $2,000 from 2008-11, more so than for any other ethnic or racial group. Yet, prices for everyday essentials such as food, transportation, and utilities continue to rise. This means that Black household budgets are ...

    £3,435.47 (Excl.Tax)
    Find out more Add to cart
  5. The Budget Shopper - US - June 2012

    • Consumer Report
    • June 2012
    • US

    Popularized during the height of the recession, the term “budget shopper” referred to a consumer who was struggling to make ends meet by scrutinizing costs, weighing out the pros and cons of nearly every purchase, and making spending cutbacks wherever possible. Although the ...

    £3,435.47 (Excl.Tax)
    Find out more Add to cart
  6. Canadian Lifestage Financial Services Marketing - April 2012

    • Consumer Report
    • April 2012
    • US

    The Canadian consumer is currently facing considerable challenges. Unemployment is high, people are worried about being able to save enough to enjoy a comfortable retirement, and household debt is approaching levels that may indicate they are about to face their own credit ...

    £3,435.47 (Excl.Tax)
    Find out more Add to cart
  7. Canadian Mass Affluents - December 2011

    • Consumer Report
    • December 2011
    • US

    Canada may be a small country in terms of population, but a relatively high percentage of them are quite affluent. About one-third of Canadian households earn C$100K+, and 22% earn C$150K+. An outsize percentage of the most affluent are new immigrants, mainly from Asia, who are ...

    £3,435.47 (Excl.Tax)
    Find out more Add to cart
  8. Green Marketing in Finance - US - April 2011

    • Consumer Report
    • April 2011
    • US

    While green marketing has been around at least since the advent of Earth Day in 1970, it has picked up steam in recent years. Spearheading the movement in recent years was the impact of the release of Al Gore’s 2006 Oscar-winning documentary, An Inconvenient Truth. While much ...

    £3,435.47 (Excl.Tax)
    Find out more Add to cart
  9. Asian Americans and Financial Services - US - December 2010

    • Consumer Report
    • December 2010
    • US

    This report explores the attitudes towards and use of financial services among Asian Americans. It provides insight into Asian American demographics (including purchasing power), and the factors affecting financial attitudes and use of financial services and products. These ...

    £3,435.47 (Excl.Tax)
    Find out more Add to cart
  10. Budget Shopper - US - October 2010

    • Consumer Report
    • October 2010
    • US

    The official announcement that the recession came to an end in June 2009 seems out of sync with the reality of most Americans still feeling the effects of the downturn. Reflecting an enduringly recessionary mindset, a majority of consumers continue to say that they are ...

    £3,435.47 (Excl.Tax)
    Find out more Add to cart
No. of reports 1 of 24