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Consumer Lifestyle Marketing and Promotion Market Research

Mintel’s consumer lifestyles, marketing and promotion market research reports provide a comprehensive and extensive overview of the marketplace including information on the consumer lifestyles, marketing and promotion market size and consumer lifestyles, marketing and promotion market share.


Mintel’s consumer lifestyles, marketing and promotion industry reports can help you gain further insight into the consumer lifestyles, marketing and promotion market trends and gain valuable consumer lifestyles, marketing and promotion consumer data.


Make sure you stay one step ahead of your competition – Mintel’s market analysis can help you make informed business decisions by providing up-to-the-minute consumer lifestyles, marketing and promotion industry intelligence. Our market intelligence reports span hundreds of countries and regions.

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  1. Marketing Financial Services to the Mass Affluent - US - December 2013

    “The affluent segment is multilayered, and all of its layers are of interest to the industry. Although the group is financially comfortable, they are not immune from financial concerns. They are, however, willing to use technology to help them manage their money, and financial services providers ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    December 2013
    US
  2. Black Consumers and Personal Care - US - December 2013

    “Black consumers spend a tremendous amount of their discretionary income on looking good, whether we’re talking about apparel, personal care products, or services. The recent recession had little impact on what Black consumers spent in the personal care category. Expenditures have remained stable ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    December 2013
    US
  3. Character Merchandising - US - December 2013

    “As the economy is not in its full swing of recovery since the last recession, patronage at mass merchandisers for character-branded purchases become a compelling option in exchange of value. Retailers are becoming more restrictive with the properties they give shelf space for, causing ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    December 2013
    US
  4. Loyalty Programs in Financial Services - US - November 2013

    “Loyalty programs need to address consumers’ desire for financial security and fiscal responsibility that has continued since the financial crisis of 2008. Loyalty program providers need to think differently about what might appeal to the customer, and go beyond the traditional program features in ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    November 2013
    US
  5. Marketing to Mums - China - November 2013

    “Chinese mums are becoming more demanding in what they want to achieve as well as savvier in how they achieve these goals. This has profound implications and opportunities for brands marketing to mums.”

    – Ruyi Xu, Deputy Research Manager

    In this report, we answer the following key questions:

    • What are ...

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    £3,486.28 (Excl.Tax)
    Consumer Report
    November 2013
    China
  6. Marketing to Moms - Brazil - November 2013

    “Representing nearly six in 10 Brazilian women, mothers are a lucrative group of consumers; they are investing more in their careers (which means income enhancement) and putting more expectations on products and services with quality and convenience benefits in order to help them juggle the ...

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    £3,122.80 (Excl.Tax)
    Consumer Report
    November 2013
    Brazil
  7. Marketing para as Mães - Brasil - Novembro 2013

    “As mães brasileiras são, na sua maioria, adultas jovens, da nova classe média, que trabalham. O número médio que têm de filhos é 1,77 e a idade média em que têm o primeiro deles é a de 27 anos. São mães que lidam diariamente com a difícil escolha de o que priorizarem em suas vidas: carreira e ...

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    £3,122.80 (Excl.Tax)
    Consumer Report
    November 2013
    Brazil
  8. The Hispanic Apparel and Footwear Consumer - US - November 2013

    “Hispanics of all genders, age groups, and income levels are looking for ways to find more value when purchasing apparel and footwear. Yet individual segments of the Hispanic audience present unique opportunities for marketers trying to convince them to buy now. Hispanics who are young, with ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    November 2013
    US
  9. Lifestyles of the Over-55s - Brazil - September 2013

    “The world’s population is aging and young adults are increasingly postponing plans to start a family. This demographic profile change, with lower levels of population replacement, is strong in Brazil. Brazilian women are postponing having children until later in life, and it’s estimated that by ...

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    £3,122.80 (Excl.Tax)
    Consumer Report
    September 2013
    Brazil
  10. Estilo de Vida dos Acima de 55 anos - Brasil - Setembro 2013

    “A população mundial está envelhecendo e os jovens adultos adiando cada vez mais os planos de constituir família. Essa mudança no perfil demográfico, com menos reposição, ocorre de maneira intensa no Brasil. Nos últimos cinquenta anos, o percentual de idosos quase dobrou e as estimativas, com a ...

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    £3,122.80 (Excl.Tax)
    Consumer Report
    September 2013
    Brazil
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