Sorry for interrupting, this website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Learn more
Accept and close

Consumer Lifestyle Marketing and Promotion Market Research

Mintel's consumer lifestyles, marketing and promotion reports keep you at the cutting edge of change - in how people live and how brands can reach them. From health and leisure to financial behaviour and social attitudes - and the influence of brands on each - our analysis and insight helps you know your consumers better than they know themselves. It's the best lifestyle choice your business can make.

  • tick2Online access

  • tick3Previous editions

  • tick4Multiple formats

No. of reports 1 of 41
  1. Baby Boomers and Vacation - US - December 2010

    • Consumer Report
    • December 2010
    • US

    The U.S. leisure travel market was in decline in 2009 compared to 2008, driven down by the still-staggering economy and the rising cost of travel. While 2010 sales are up over 2009, Americans are still carefully monitoring their discretionary spending. Although Baby Boomers ...

    £3,435.47 (Excl.Tax)
    Find out more Add to cart
  2. Asian Americans and Financial Services - US - December 2010

    • Consumer Report
    • December 2010
    • US

    This report explores the attitudes towards and use of financial services among Asian Americans. It provides insight into Asian American demographics (including purchasing power), and the factors affecting financial attitudes and use of financial services and products. These ...

    £3,435.47 (Excl.Tax)
    Find out more Add to cart
  3. Email and Online Marketing in Financial Services - US - November 2010

    • Consumer Report
    • November 2010
    • US

    In the consumer survey for this report, it is learned that over half of all adults 18+ who have access to the internet have either shopped for or purchased a financial product within the past year. Products likely to have been purchased are auto insurance, homeowners insurance, ...

    £3,435.47 (Excl.Tax)
    Find out more Add to cart
  4. Marketing to Kids - US - November 2010

    • Consumer Report
    • November 2010
    • US

    Kids 6-11 are a diverse group: some are still very much children, while others are on the threshold of their teenage years. Some are starting to wrestle with issues of self-esteem, while others are still content to watch their favorite television shows and play with their toys. ...

    £3,435.47 (Excl.Tax)
    Find out more Add to cart
  5. Leisure and Entertainment Preferences of Young Hispanic Adults - US - November 2010

    • Consumer Report
    • November 2010
    • US

    Impacted by the recession there has been a slowdown in household entertainment spending over the last two years. However, Hispanics remain one of the fastest growing segments of the population, representing nearly a fifth of the U.S. population aged 18-35, and Hispanic ...

    £3,435.47 (Excl.Tax)
    Find out more Add to cart
  6. Hispanics and Household Products - US - October 2010

    • Consumer Report
    • October 2010
    • US

    As the largest minority group in the U.S., Hispanics purchasing power is expected to exceed $1.2 trillion by 2012, and their expenditures on household products are ever growing. While the overall U.S. population is spending less on household products than they did 5 years ago, ...

    £3,435.47 (Excl.Tax)
    Find out more Add to cart
  7. Attitudes to Internet and New Media Marketing - US - October 2010

    • Consumer Report
    • October 2010
    • US

    Online video, social networking and smartphones have already re-shaped how consumers communicate, entertain themselves and gather information. Now these media are re-shaping how consumers interact with brands and advertisements, as marketers struggle to better reach targets in ...

    £3,435.47 (Excl.Tax)
    Find out more Add to cart
  8. Sports Marketing and Sponsorship - US - October 2010

    • Consumer Report
    • October 2010
    • US

    The U.S. sports marketing and sponsorship market is highly dynamic, operating at a range of athletic levels, from professional leagues to grade school programs, and involves leagues and teams marketing themselves, as well as sponsors marketing their own brands.

    Driven by a wide ...

    £3,435.47 (Excl.Tax)
    Find out more Add to cart
  9. Budget Shopper - US - October 2010

    • Consumer Report
    • October 2010
    • US

    The official announcement that the recession came to an end in June 2009 seems out of sync with the reality of most Americans still feeling the effects of the downturn. Reflecting an enduringly recessionary mindset, a majority of consumers continue to say that they are ...

    £3,435.47 (Excl.Tax)
    Find out more Add to cart
  10. Loyalty Marketing - US - September 2010

    • Consumer Report
    • September 2010
    • US

    Whether despite the recession or because of it, loyalty marketing programs are alive and thriving. There are more than 1.8 billion program memberships in this country today—more than ever before—and considering the commitment to increased expenditures marketers have expressed, ...

    £3,435.47 (Excl.Tax)
    Find out more Add to cart
No. of reports 1 of 41