Sorry for interrupting, this website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Learn more
Accept and close

Consumer Lifestyle Marketing and Promotion Market Research

Mintel's consumer lifestyles, marketing and promotion reports keep you at the cutting edge of change - in how people live and how brands can reach them. From health and leisure to financial behaviour and social attitudes - and the influence of brands on each - our analysis and insight helps you know your consumers better than they know themselves. It's the best lifestyle choice your business can make.

  • tick2Online access

  • tick3Previous editions

  • tick4Multiple formats

No. of reports 1 of 59
  1. Estilo de Vida dos Millennials - Brasil - Dezembro 2014

    • Consumer Report
    • December 2014
    • Brazil

    “Conveniência, sustentabilidade e customização são aspectos importante para os millennials, estando estes entre os principais fatores que os influenciam suas decisões de compra. Acostumados com a conveniência de atividades online, os millennials desenvolveram um desejo por ...

    £3,122.80 (Excl.Tax)
    Find out more Add to cart
  2. Marketing to Millennials - Brazil - December 2014

    • Consumer Report
    • December 2014
    • Brazil

    “Convenience, sustainability, and customization are important aspects for Millennials, and the main factors that influence their purchasing decisions. Millennials are used to the convenience offered by online activities, and have developed a need for immediate answers and ...

    £3,122.80 (Excl.Tax)
    Find out more Add to cart
  3. Leisure Review - UK - December 2014

    • Consumer Report
    • December 2014
    • UK

    “With any leisure business, revenues and profits are dictated by capacity and the ability of that business to maximise efficiencies from that capacity; if automation offers a way of increasing throughput, this can have a beneficial effect on profitability because the core ...

    £1,995.00 (Excl.Tax)
    Find out more Add to cart
  4. The Budget Shopper - US - December 2014

    • Consumer Report
    • December 2014
    • US

    “Retailers should strive to make it easy and even fun for customers to use coupons, tailor them as much as possible to customers’ individual tastes, and reward them for telling others about savings they accrued.”– Diana Smith, Senior Research & Apparel Analyst

    £3,435.47 (Excl.Tax)
    Find out more Add to cart
  5. The Premium Brand and Luxury Consumer - US - December 2014

    • Consumer Report
    • December 2014
    • US

    “Though the adoption of internet-based business tactics has been slow among luxury brands, it appears that the luxury market is catching on, and a few have created effective models that others can emulate.”– Lindsey Rogers, Consumer Analyst

    £3,435.47 (Excl.Tax)
    Find out more Add to cart
  6. Black Consumers and Alcoholic Beverages - US - December 2014

    • Consumer Report
    • December 2014
    • US

    “Black consumers like alcoholic beverages that are indulgent in some way, whether it’s in the smooth taste, flavors, or in the packaging design. Blacks like to drink at home as much, if not more so than they do outside of the home. There are distinct subsegments, and marketers ...

    £3,435.47 (Excl.Tax)
    Find out more Add to cart
  7. Live Entertainment - US - December 2014

    • Consumer Report
    • December 2014
    • US

    “Even among consumers who are the most likely to attend live events, there is some frustration regarding the value they receive in exchange for what they pay. Therefore, increasing the perceived value of admission will likely drive engagement, while better targeting for ...

    £3,435.47 (Excl.Tax)
    Find out more Add to cart
  8. Generational Lifestyles - Canada - November 2014

    • Consumer Report
    • November 2014
    • Canada

    “With Canadians prioritizing the improvement of their financial base and mobile usage on the rise, companies should look to mobile apps to incentivise consumers by providing savings while they spend.”
    – Carol Wong-Li, Senior Lifestyle Analyst

    £3,435.47 (Excl.Tax)
    Find out more Add to cart
  9. Cause Marketing - US - November 2014

    • Consumer Report
    • November 2014
    • US

    “ Consumers have become skeptical of cause marketing and some brands have seen backlash from aligning with controversial causes.”

    – Lauren Bonetto, Lifestyles & Leisure Analyst

    £3,435.47 (Excl.Tax)
    Find out more Add to cart
  10. Shopping Trends - Brazil - November 2014

    • Consumer Report
    • November 2014
    • Brazil

    “Brazilians seek variety when shopping, and very few stick to one single shopping avenue. They are supported by a very vast network of stores, including more than 80,400 supermarkets/hypermarkets and 505 shopping centers. Online buyers also have extensive choice, with more than ...

    £3,122.80 (Excl.Tax)
    Find out more Add to cart
No. of reports 1 of 59