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Consumer Lifestyle Marketing and Promotion Market Research

Mintel’s consumer lifestyles, marketing and promotion market research reports provide a comprehensive and extensive overview of the marketplace including information on the consumer lifestyles, marketing and promotion market size and consumer lifestyles, marketing and promotion market share.


Mintel’s consumer lifestyles, marketing and promotion industry reports can help you gain further insight into the consumer lifestyles, marketing and promotion market trends and gain valuable consumer lifestyles, marketing and promotion consumer data.


Make sure you stay one step ahead of your competition – Mintel’s market analysis can help you make informed business decisions by providing up-to-the-minute consumer lifestyles, marketing and promotion industry intelligence. Our market intelligence reports span hundreds of countries and regions.

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  1. Canadian Lifestyles - Canada - April 2015

    “While the drop in oil prices was expected to give consumers extra cash, the record-high level of household debt is top of mind among Canadian consumers leading them to adopt a slightly more conservative approach to spending: focusing on paying off debts and making cutbacks in many areas.”

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    April 2015
    Canada
  2. Black Consumers' Lifestyles and Entertainment - US - April 2015

    “Black consumers participate in a wide range of activities. Community, cultural and faith-based activities are front and center. There’s been a rise in entertainment expenditures over the last five years, and it’s expected to increase. ”

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    April 2015
    US
  3. Marketing to Millennials - US - February 2015

    “Millennials will continue to play an increasingly important role in the workplace and economy. In order to effectively target Millennials, brands must understand how they see themselves and how to market to Millennials without alienating older generations.”

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    February 2015
    US
  4. The Premium Brand and Luxury Consumer - US - December 2014

    “Though the adoption of internet-based business tactics has been slow among luxury brands, it appears that the luxury market is catching on, and a few have created effective models that others can emulate.”– Lindsey Rogers, Consumer Analyst

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    December 2014
    US
  5. The Budget Shopper - US - December 2014

    “Retailers should strive to make it easy and even fun for customers to use coupons, tailor them as much as possible to customers’ individual tastes, and reward them for telling others about savings they accrued.”– Diana Smith, Senior Research & Apparel Analyst

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    December 2014
    US
  6. Generational Lifestyles - Canada - November 2014

    “With Canadians prioritizing the improvement of their financial base and mobile usage on the rise, companies should look to mobile apps to incentivise consumers by providing savings while they spend.”
    – Carol Wong-Li, Senior Lifestyle Analyst

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    November 2014
    Canada
  7. Hispanic Consumers and Social Media - US - June 2014

    “The latest advances in technology and the fact that Hispanics are quickly closing the gap in online access are creating an environment that is quite fertile for promoting biculturalism. Social media or networking sites give Hispanics the ability to remain in touch with their country of origin and ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    June 2014
    US
  8. American Lifestyles 2014: Looking Forward - US - April 2014

    "In 2014, it appears that America has finally stopped holding its collective breath, waiting for another economic shoe to drop. After five years of slow but steady growth, Americans have passed the tipping point of prolonged economic worry and have cautiously accepted that things are better."

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    April 2014
    US
  9. Black and Hispanic Moms - US - January 2014

    “It’s likely that [these moms] have a heightened sensitivity toward companies who are not trying to reach them, stereotypical messages, or communications not in Spanish.” – Tonya Roberts, Multicultural Analyst

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    January 2014
    US
  10. Hispanics and Retail - US - December 2013

    “Hispanics are social shoppers. They enjoy shopping and often shop with family and friends. It is therefore not surprising that recommendations from friends and family are the single most influential factor for Hispanic buyers. Though obviously neither friends nor family, marketers have an ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    December 2013
    US
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