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Consumer Lifestyle Marketing and Promotion Market Research

Mintel’s consumer lifestyles, marketing and promotion market research reports provide a comprehensive and extensive overview of the marketplace including information on the consumer lifestyles, marketing and promotion market size and consumer lifestyles, marketing and promotion market share.


Mintel’s consumer lifestyles, marketing and promotion industry reports can help you gain further insight into the consumer lifestyles, marketing and promotion market trends and gain valuable consumer lifestyles, marketing and promotion consumer data.


Make sure you stay one step ahead of your competition – Mintel’s market analysis can help you make informed business decisions by providing up-to-the-minute consumer lifestyles, marketing and promotion industry intelligence. Our market intelligence reports span hundreds of countries and regions.

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  1. Senior Lifestyles - US - December 2013

    “Today’s seniors are living longer, are more connected and informed, and lead a more active lifestyle than they did a few decades ago. As the 76 million strong Baby Boomer generation shifts toward senior status, the future over-65s will be even more diverse, tech savvy, active in the workforce, ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    December 2013
    US
  2. Activities of Kids and Teens - US - November 2013

    “Compared to previous generations, kids and teens increasingly live a sedentary lifestyle. These digital natives are interconnected and tend to divide attentions across multiple platforms and channels, prompting impatient behaviors, quick-fix mentality, and instant gratification. Their loyalty is ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    November 2013
    US
  3. Marketing Health to Women - US - October 2013

    “Women seek solutions to live a healthy life, indicating a need for products that help them to be proactive about their healthcare. Education among key consumer groups, such as lower income as well as Black and Hispanic women will be imperative, especially as implications from the PPACA roll out.”

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    October 2013
    US
  4. Hispanics and Personal Care - US - September 2013

    “In order to grow the Hispanic market, personal care manufacturers need to find new ways to entice Hispanics to try new products and get excited about the shopping experience. Personal care products don’t need to be thought of as a commodity; less acculturated Hispanics still have a long way to go ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    September 2013
    US
  5. Marketing to Moms - US - September 2013

    “In addition to advertising overexposure, moms are confronted with issues such as safety, childhood bullying, health and nutrition, and the influence of social media. Understanding moms’ top concerns as they relate to her children—and her aspirations for them—can help brands tailor messaging that ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    September 2013
    US
  6. Lifestyles of the Under- and Unemployed - US - July 2013

    “Many Americans have not recovered from the financial impact of the Great Recession resulting in a rise in the percentage of Americans who are downwardly mobile. These adults need products and services commonly associated with a middle-class lifestyle buy at budget rates as well as ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    July 2013
    US
  7. Hispanic Consumers' Share of Wallet - US - June 2013

    “Hispanics have cut back their spending since the last recession, but are still treating themselves to a certain extent. They are also very reluctant to use any kind of debt to pay for things—preferring to pay cash instead."

    – Tonya Roberts, Multicultural Analyst

    Some issues addressed in this report ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    June 2013
    US
  8. Asian American Premium Brand Consumer - US - June 2013

    “Asian American consumers control substantial collective buying power, but cannot be addressed as one group. Because there are multiple languages and multiple generations to address, promoters of luxury goods to Asian audiences would do well to focus on a particular Asian subgroup.”

    – Susan Menke, ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    June 2013
    US
  9. Social Networking - US - June 2013

    “The bridge to greater efficacy in social network ads and the road to greater ad sales for networks are intertwined around a single segmentation that rises above industry verticals—how the networker feels about brand interactions on ‘her’ page or feed in general.”

    – Billy Hulkower, Senior ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    June 2013
    US
  10. Weddings - US - May 2013

    “While the wedding market has returned to modest growth, a smaller share of the population is choosing marriage and more opting to cohabitate without commitment instead. Industry players will need to look beyond the traditional parameters of weddings to attract marriage holdouts. Other avenues for ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    May 2013
    US
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