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Consumer Lifestyle Marketing and Promotion Market Research

Mintel’s consumer lifestyles, marketing and promotion market research reports provide a comprehensive and extensive overview of the marketplace including information on the consumer lifestyles, marketing and promotion market size and consumer lifestyles, marketing and promotion market share.


Mintel’s consumer lifestyles, marketing and promotion industry reports can help you gain further insight into the consumer lifestyles, marketing and promotion market trends and gain valuable consumer lifestyles, marketing and promotion consumer data.


Make sure you stay one step ahead of your competition – Mintel’s market analysis can help you make informed business decisions by providing up-to-the-minute consumer lifestyles, marketing and promotion industry intelligence. Our market intelligence reports span hundreds of countries and regions.

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  1. Marketing to Hispanic Moms - US - September 2017

    "There are nearly 7 million Hispanic moms in the US, who live for their families. Household chores monopolize most of their time at home, regardless of whether or not they work full-time. Even if they would welcome help, they tend to be hesitant to ask for it. Shouldering the sometimes-thankless ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    September 2017
    US
  2. Single Lifestyles - US - March 2017

    "In the US, singles account for a growing number of adults due to a steady number of marriages and a growing population. In 2016, 48% of adults age 15+ identified as single – nearly 123.5 million – and 44.1% are under age 30. Singles are active and mobile and often participate in “couples” ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    March 2017
    US
  3. Attitudes towards Weddings - UK - December 2016

    “Nearly half of all adults have attended at least one part of a wedding/civil partnership celebration in the last three years, presenting opportunities for retailers to tap into the need for gifts and new clothes amongst future guests. The charity sector could also look to benefit from stronger ...

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    US $2,808.06 (Excl.Tax)
    Consumer Report
    December 2016
    UK
  4. Marketing to Students - China - October 2016

    “Today’s Chinese university students are more independent financially and mentally. They make sensible and value-driven purchases and like brands that speak their minds. Showing off is not a primary pursuit. They intend to live free from societal pressure and competition. To achieve greater ...

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    October 2016
    China
  5. Marketing to Black Moms - US - September 2016

    "Black moms are the information gatekeepers, product and service decision makers, and the representative of her household. Although she is stretched across her parental and personal responsibilities, she takes comfort in knowing that her village – headed by her mom – will serve as a guidepost and ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    September 2016
    US
  6. Marketing to Moms - US - September 2016

    "Moms today are having their first child later in life and are choosing to have smaller families. Increasing childcare costs and limited benefits for working moms (such as paid maternity leave), are leading more moms to consider staying at home. Ultimately, moms today are proud of their parenting ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    September 2016
    US
  7. Marketing to Hispanic Moms - US - September 2016

    "Hispanic moms are devoted to their families and their homes. They feel they are doing a good job as mothers. They recognize there are challenges associated with motherhood and managing their households. However, unacculturated Hispanics seem to welcome those challenges and be mentally ready to ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    September 2016
    US
  8. Lifestyles of Children and Teens - UK - July 2016

    “As watching TV and using technology remains the top activity both after school and on weekends, today’s kids and teens are far more exposed to advertising than previous generations ever were. Building cradle-to-grave loyalty has become easier, but brands need to tread carefully; in the age of ...

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    US $2,808.06 (Excl.Tax)
    Consumer Report
    July 2016
    UK
  9. Families - UK - July 2016

    “Over half of all parents believe that families today are not as close as they used to be, reflecting how the pressures of modern life are preventing them from enjoying important quality time with their children. This suggests that campaigns highlighting how products and services can bring ...

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    US $2,808.06 (Excl.Tax)
    Consumer Report
    July 2016
    UK
  10. On-premise Alcohol Trends - US - May 2016

    "Sales of alcohol at bars, restaurants, and other establishments continue to grow as consumers feel relatively positive about the US economy. The alcohol industry is continually adapting to new consumer preferences including the movement toward craft beer, lower alcohol drinks, and cocktails made ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    May 2016
    US
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