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Consumer Lifestyle Marketing and Promotion Market Research

Mintel’s consumer lifestyles, marketing and promotion market research reports provide a comprehensive and extensive overview of the marketplace including information on the consumer lifestyles, marketing and promotion market size and consumer lifestyles, marketing and promotion market share.


Mintel’s consumer lifestyles, marketing and promotion industry reports can help you gain further insight into the consumer lifestyles, marketing and promotion market trends and gain valuable consumer lifestyles, marketing and promotion consumer data.


Make sure you stay one step ahead of your competition – Mintel’s market analysis can help you make informed business decisions by providing up-to-the-minute consumer lifestyles, marketing and promotion industry intelligence. Our market intelligence reports span hundreds of countries and regions.

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  1. Chinese Spending Habits - China - April 2015

    “Chinese consumers are by no means ‘single minded’. They have developed sophisticated needs when consuming different categories which lead to varying preferences between Chinese and international brands. The key to the future success of Chinese brands lies in innovation and brand building while ...

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    April 2015
    China
  2. Consumer Spending Priorities - China - March 2015

    “The Chinese economy grew by 7.4% in 2014, the lowest rate since 1990. According to the government, the goal of economic growth has been adjusted to around 7% a year during the 13th five-year plan from 2016 to 2020. This suggests that slower growth rates than previously recorded will become the ...

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    March 2015
    China
  3. Cleaning the House - China - March 2015

    “Providing not just effective household cleaning products but also professional cleaning services could help brands to stand out of the crowed and form consumers’ cleaning habits and brand stickiness.”
    – Ivy Jiang, Research Analyst

    This report discusses the following key topics:

    • Household services ...

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    March 2015
    China
  4. Marketing to Over 55s - China - February 2015

    “In China, the number of people above the aged 60 or over will reach 400 million in the early 2030s, representing a quarter of the country’s total population. To put this into perspective, the total US population is officially forecast to be 359.4 million in 2030. The United Nations forecasts that ...

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    February 2015
    China
  5. Marketing to Consumers in Tier 1, 2, 3 Cities - China - January 2015

    “Consumers in tier one to three cities make up for more than 70% of the total urban population in China, making them the target of the majority of leading companies that have been trying to increase their product user base – especially in the lower tier cities – for further growth.

    However, Chinese ...

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    January 2015
    China
  6. Weight Loss and Health Supplements - China - September 2014

    “Weight loss and health supplements need to move away from the traditional dull, ‘drug’ feel image to improve their appeal to today’s consumers.”
    –Lui Meng Chow, Research Analyst

    This report will cover the following key topics:

    • Revitalising the image of weight loss products and health supplements

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    September 2014
    China
  7. Consumer Attitudes Towards Debt - China - July 2014

    "In the near future, the biggest opportunity still lies in loans for financing large household purchases. Consumers want to have more say in the loan design, which is currently the biggest gap in the market."

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    July 2014
    China
  8. Nappies and Baby Wipes - China - June 2014

    “Over the past five years, the nappies and baby wipes market has experienced staggering growth, driven by rising awareness of babies’ personal hygiene and the convenience seeking lifestyle, which increasingly makes disposable baby products daily essentials."

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    June 2014
    China
  9. Marketing to the Middle Class - China - June 2014

    “As a result of the government’s plans to reduce income disparity and the living quality gap between rural and urban areas, the minimum wage has been rising to encourage China’s domestic consumption. As a consequence, this has allowed various lower income earners to achieve middle class status."

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    June 2014
    China
  10. Trends in Health and Wellness - China - May 2014

    "Cases of ’illness of affluence’, such as obesity, diabetes, high blood pressure, are on the rise amongst urban Chinese residents owing to the advancement and fast pace of modern life. Meanwhile, mass industrialisation has made a bitter pill for the environment."

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    May 2014
    China
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