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Consumer Lifestyle Marketing and Promotion Market Research

Mintel’s consumer lifestyles, marketing and promotion market research reports provide a comprehensive and extensive overview of the marketplace including information on the consumer lifestyles, marketing and promotion market size and consumer lifestyles, marketing and promotion market share.


Mintel’s consumer lifestyles, marketing and promotion industry reports can help you gain further insight into the consumer lifestyles, marketing and promotion market trends and gain valuable consumer lifestyles, marketing and promotion consumer data.


Make sure you stay one step ahead of your competition – Mintel’s market analysis can help you make informed business decisions by providing up-to-the-minute consumer lifestyles, marketing and promotion industry intelligence. Our market intelligence reports span hundreds of countries and regions.

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  1. Consumer Lifestyles: China's Grey Hairs - December 2012

    “Chinese people who will be at retirement age on or before 2015 have been witness to massive social upheavals and change. In order to understand what shapes the way they behave as consumers, we need to first grasp the scope of the changes they have witnessed, and how these affect their lifestyle, ...

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    December 2012
    China
  2. Marketing to Baby Boomers - US - December 2012

    “Boomers face a host of financial challenges as they near retirement, which these may cause them to postpone as they build up funds. Boomers are using their resources to care for aging parents and adult children. Increases in human longevity necessitate greater funds to prevent outliving resources ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    December 2012
    US
  3. Consumer Lifestyles: Meet the Little Emperors - China - November 2012

    “China’s ‘Little Emperors’ are the youth of the country’s nascent emerging middle class. Growing up in families with higher-than-average discretionary incomes, no siblings and active grandparents, they are the beneficiaries of rising expenditure on children. However, a rigid education system and a ...

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    November 2012
    China
  4. Fashion for the Over-55s - UK - November 2012

    “A rapidly ageing population is not without its commercial opportunities but shopping must be made more enjoyable and easier for these consumers. Four in ten over-55s do not enjoy shopping for clothes in-store, highlighting that there are numerous obstacles that ruin the shopping experience for ...

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    US $2,552.20 (Excl.Tax)
    Consumer Report
    November 2012
    UK
  5. Marketing to Teens - US - November 2012

    “Expecting to catch any significant volume of time from a teen is unrealistic as they bounce between media, and as a result companies that recognize and embrace the transient nature of teens’ attention will be best placed to engage with this audience. However, at the same time, an environment of ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    November 2012
    US
  6. Lifestyles of Young Adults - UK - November 2012

    “Being financially responsible is a must-have for today’s 16-24-year-olds. Economic uncertainties are forcing young adults to jump through more hoops to be able to afford education, get a job matching their qualifications, and get on the property ladder. Going forward, it can be expected that ...

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    US $2,552.20 (Excl.Tax)
    Consumer Report
    November 2012
    UK
  7. Lifestyles of Dads - UK - October 2012

    “Whilst more mums classify themselves as breadwinners in their families, the opposite trend is also coming to the fore. As there are more stay-at-home mums, dads are adjusting to coping with increasing work pressures and staying connected with their offspring.”

    – Ina Mitskavets, Senior Consumer and ...

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    US $2,552.20 (Excl.Tax)
    Consumer Report
    October 2012
    UK
  8. Marketing to Kids - US - October 2012

    “The primary concern for any marketer targeting kids is that they do not inadvertently offend parents or children’s advocacy groups with cleverly designed campaigns that may be deemed ‘too effective’ or exploitative of impressionable kids—particularly for products that are not seen as beneficial ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    October 2012
    US
  9. Lifestyles of Mums: Consumer Report - UK - September 2012

    “British families continue feeling the pinch, as they weigh up their financial priorities, with many downgrading products for themselves rather than for their offspring. Having quality family experiences remains important, even in the wake of continued inflationary pressures and curbed spending on ...

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    US $2,552.20 (Excl.Tax)
    Consumer Report
    September 2012
    UK
  10. Marketing to Millennials - US - August 2012

    Millennials are taking increasingly prominent roles as consumers and in the workforce, and in so doing have captured the attention of retailers, employers and government officials who are growing more cognizant of these young consumers’ preferences and overall market potential. Millennials are in ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    August 2012
    US
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