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Tea Market Research Reports-Consumer Behaviour analysis -Market trends

Mintel’s tea market research reports provide a comprehensive and extensive overview of the marketplace including information on the tea market size and tea market share.


Mintel’s tea industry reports can help you gain further insight into the tea market trends and gain valuable tea consumer data.


Make sure you stay one step ahead of your competition – Mintel’s market analysis can help you make informed business decisions by providing up-to-the-minute tea industry intelligence. Our market intelligence reports span hundreds of countries and regions.

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  1. Tea and Other Hot Drinks - UK - July 2019

    “With tea and hot chocolate continuing to suffer from competition from coffee and soft drinks, brands in these categories need to look to new formats and more variety to tempt younger people who have a wide repertoire of drinks. Products focused on health and wellbeing, those meeting different ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    July 2019
    UK
  2. Tea and Other Hot Drinks - UK - July 2018

    “While Britons continue to live up to their reputation of being a nation of tea drinkers, volume sales for ordinary teabags, which dominate the market, are down, the competition from coffee and soft drinks eroding sales. While ordinary teabags remain their core offering, operators are developing ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    July 2018
    UK
  3. Tea and Other Hot Drinks - UK - July 2017

    “Although black tea is still drunk by the vast majority of people, competition from other tea types, as well as coffee and soft drinks, has chipped away at its role as Britons’ go-to day-to-day drink. Indulgent flavours could help to sidestep younger consumers’ dislike of the bitterness of black ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    July 2017
    UK
  4. Tea and Other Hot Drinks - UK - July 2016

    “UK retail value sales of tea have been in decline, with growth in sales of green, fruit/herbal and speciality teas not enough to make up for a fall in sales of standard black tea that dominates the market. Tea brands need to increase the appeal of their products to 16-34-year-olds who have a ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    July 2016
    UK
  5. Tea - UK - July 2015

    The downward trajectory within the overall tea market continues. Overall volume sales dropped by 15% between 2010 and 2014, with an annual decline of 7% forecast for 2015. Despite a rise in average selling price, the value of the market has also been steadily slipping over the 2010-15 period, with ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    July 2015
    UK
  6. Tea and Other Hot Drinks - UK - July 2014

    “Higher-caffeine teas could help brands increase usage by positioning the drink as an energy-boosting alternative to coffee while in hot chocolate, new formats would provide a platform for trading drinkers up.”

    – Richard Ford, Senior Food Analyst

    Some issues covered in this report include:

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    £1,995.00 (Excl.Tax)
    Consumer Report
    July 2014
    UK
  7. Tea and Other Hot Drinks - UK - June 2013

    “Tea enjoys a long-established role as a quintessentially British drink. Even today, the majority of consumers see tea drinking as part of being British, and report enjoying the ritual of drinking tea, offering a strong platform for communication around these issues.”

    – Amy Price, Senior Food and ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    June 2013
    UK
  8. Tea and Other Hot Drinks - UK - February 2012

    “The current crop of loose leaf teas, including Twinings and Yorkshire Tea, are far from youth-oriented. Therefore, running youthful, contemporary-styled ad campaigns of loose tea products provides an opportunity for manufacturers to encourage demand among this group.”

    – Alex Beckett, Senior Food ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    February 2012
    UK
  9. Tea and Other Hot Drinks - UK - February 2011

    The tea market has seen a declining user base due to the failure of standard “English” breakfast tea to resonate among younger (under-35) consumers as it did with previous generations. Hot chocolate is a small but growing market. It has the potential to be much bigger but must overcome consumers’ ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    February 2011
    UK
  10. Market Re-forecasts - Drink - UK - March 2009

    In less than nine months, the UK has changed from booming, overheated economy to an economy in crisis. In a fast-developing environment, up-to-date market and consumer data is more critical than ever.

    It takes time for changes in macro-economic variables to have an impact on consumer spending. But ...

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    £1,500.00 (Excl.Tax)
    Consumer Report
    March 2009
    UK
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