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Drink and Tobacco Market Research

Mintel’s drink and tobacco market research reports provide a comprehensive and extensive overview of the marketplace including information on the drink and tobacco market size and drink and tobacco market share.


Mintel’s drink and tobacco industry reports can help you gain further insight into the drink and tobacco market trends and gain valuable drink and tobacco consumer data.


Make sure you stay one step ahead of your competition – Mintel’s market analysis can help you make informed business decisions by providing up-to-the-minute drink and tobacco industry intelligence. Our market intelligence reports span hundreds of countries and regions.

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  1. Beer - China - December 2018

    “To some extent, Chinese consumers are interested to know how to evaluate beer. They have begun to taste the beer and pay attention to the flavour of the beer, not just as a simple food companion. For beer companies, how to grasp this change to communicate with consumers on beer culture through ...

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    £3,486.28 (Excl.Tax)
    Consumer Report
    December 2018
    China
  2. Western Spirits - China - December 2018

    “The rising middle-class is fuelling the accelerating recovery of Western spirits in China. With fast adoption of e-channels and growing Western cultural influence, both opportunities and challenges are presented to market players; operators need to find a way to make Western spirits fit into ...

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    £3,486.28 (Excl.Tax)
    Consumer Report
    November 2018
    China
  3. Beer - China - December 2017

    “Lack of an official definition will not prevent craft beer from further proliferating in the market. Instead, this will allow market players – both small and large – to be creative crafting the product and marketing the concept.”

    – Laurel Gu, Research Director, Food and Drink

    This report looks at ...

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    £3,486.28 (Excl.Tax)
    Consumer Report
    December 2017
    China
  4. Wine - China - October 2017

    “The retail value market growth remains slow but is slight faster than its volume growth. Mid-range wines are triggered and could be the next big thing. This does not mean consumers are avoiding premium wine, but means trading up for quality is as important as value-for-money from consumers’ ...

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    £3,486.28 (Excl.Tax)
    Consumer Report
    October 2017
    China
  5. Western Spirits - China - July 2017

    “Western spirits in China generally have very low usage frequency compared to beer and Chinese spirits (ie Baijiu). However, the penetration of different types of Western spirits are actually not very low. This finding suggests companies and brands’ education should focus on telling consumers the ...

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    £3,486.28 (Excl.Tax)
    Consumer Report
    July 2017
    China
  6. RTD Alcoholic Drinks - China - June 2017

    “China’s RTD alcoholic drinks market is estimated to be slowly recovering in 2017 in both volume and value sales from its significant fall in 2016. Companies and brands were relying too much on marketing and ignoring the products per se, which contributed to the market’s sudden rise as well as ...

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    £3,486.28 (Excl.Tax)
    Consumer Report
    June 2017
    China
  7. Beer - China - December 2016

    “Chinese consumer spending has been hit by the economic slowdown; beer sales in China are also slowing, essentially caused by premiumisation (quality over quantity which has resulted in reduced volume sales) and unfavourable weather (eg a rainy summer and severe flooding influenced levels of beer ...

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    £3,486.28 (Excl.Tax)
    Consumer Report
    December 2016
    China
  8. Wine - China - November 2016

    “Although domestic wine players are still the market leaders, along with easier access to online shopping and international products, consumers in China have become more aware of foreign brands and imported wines. Wine in China is no longer seen as an indulgence of the elite as it previously was, ...

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    £3,486.28 (Excl.Tax)
    Consumer Report
    November 2016
    China
  9. Western Spirits - China - September 2016

    “China’s Western spirits market is under pressure and reflects how the anti-extravagance campaign has affected the luxury sector. Market recovery has been seen and future growth can be projected based on current forecasts and trends, such as premiumisation in the non-business sector and positive ...

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    £3,486.28 (Excl.Tax)
    Consumer Report
    September 2016
    China
  10. On-trade Alcoholic Drinks - China - July 2016

    “Now is a transformative phrase for the alcoholic drinks market. Growth rate will be low but stable over the next five years to 2021. With the rise of an experiential consumption culture and stronger influence from Western lifestyle and purchasing value, Chinese consumers are eager to seek out ...

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    £3,486.28 (Excl.Tax)
    Consumer Report
    July 2016
    China
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