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Spirits and RTD

Spirits and RTD Market Research

Mintel’s Spirits and RTD market research combines the latest market intelligence, industry insights and expert recommendations to help you anticipate what’s next in the Spirits and RTDs industries.

Our reports can help you:

Understand your market
Identify growth opportunities
Recognise future trends

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UK Dark Spirits and Liqueurs Market Report 2026

Market Intelligence ReportsSpirits and RTDUK
Promoting recipes for 'retro revival' cocktails (or RTD versions of the same) is a good way for companies to engage consumers and boost sales. Lesser-known cocktails from previous..."

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India Whiskey and RTD Alcoholic Drinks Market Report 2026

Market Intelligence ReportsSpirits and RTDIndia
India's alcohol market is being reshaped by the rise of mindful drinking, changing how consumers engage with alcoholic beverages. As moderation becomes mainstream, brands must move beyond traditional..."

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Germany Spirits Market Report 2026

Market Intelligence ReportsSpirits and RTDGermany
Moderation continues to shape spirit consumption, with Germany's spirit market shrinking in volume and value in 2025. Even as economic conditions stabilise and on-trade shows signs of recovery,..."

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Germany Spirits – Market Dynamics 2026

Market DynamicsSpirits and RTD
To offset declining volumes, spirit brands must pivot towards permissibility, leveraging low-ABV options, smaller formats and casual positioning. Flavour-led innovation plays a key role in maintaining accessibility and..."

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Canada Ready-to-Drink Alcoholic Beverages Market Report 2026

Market Intelligence ReportsSpirits and RTDCanada
RTDs stand as the only clear growth segment within a shrinking C$27b alcohol market. For example LCBO data highlights that RTD sales are up 9.5% in the past..."

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Spirits – Market Dynamics

Market DynamicsSpirits and RTD
Mintel’s Spirits Market Dynamics reports pair world-class market size data with in-depth analysis to offer quick insights into the dynamic landscapes of key markets across the world...."

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UK Vodka, Gin and RTDs Market Report 2026

Market Intelligence ReportsSpirits and RTDUK
RTDs offer a way for on-trade venues to demonstrate their affordability, much needed amidst the continuing income squeeze. Some 67% of category drinkers/buyers are open to drinking pre-mixed..."

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UK Vodka, Gin and RTDs – Market Dynamics 2026

Market DynamicsSpirits and RTD
Targeting at-home social occasions is key to driving purchase of vodka, gin, and RTDs in 2026. Highlighting uniqueness is crucial to stand out and add value. Alice Baker, Food..."

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A Year of Innovation in RTD, Wine and Spirits 2026

A Year of InnovationWineGlobal
Premium quality and flavour innovation take centre stage, while brands balance ABV levels to align with the moderation trend. Zoe Wong, Analyst - Mintel Food & Drink ..."

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US RTD Alcoholic Beverages Market Report 2025

Market Intelligence ReportsSpirits and RTDUS
The RTD alcoholic beverages market is entering a new phase after years of rapid, novelty-driven growth. In 2025, total volume sales are estimated at 290.8 million 2.25-gallon cases,..."

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US RTD Alcoholic Beverages – Market Dynamics 2025

Market DynamicsSpirits and RTD
RTDs face similar headwinds as other alcoholic beverages, but bold innovation and smart marketing can turn changing consumer routines into fresh growth. Julia Mills, Food & Drink Analyst Market Definitions For..."

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US Dark Spirits Market Report 2025

Market Intelligence ReportsSpirits and RTDUS
Dark spirits in the US are an exciting category, driven by their association with sophistication, premium quality, and versatility. American whiskey leads the category, while dark rum offers..."

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