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Electrical goods industry Market Research

Mintel's electrical goods market research reports keep your finger on the button in one of most technologically-advanced industries around. From TVs to smartphones, the blender to the fridge, our research and analysis gives you detailed data on every market segment and unrivalled insights into consumer preference and choice - for today and tomorrow. This is your light bulb moment.

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No. of reports 1 of 13
  1. Online Retailing - Germany - July 2019

    • Consumer Report
    • July 2019
    • Germany

    “Germany has traditionally been a key driver of the growth in value of the European online retailing industry but in the past year or so its performance has started to soften relative to the other main European markets. There are many reasons for this but we feel that lower ...

    US $1,220.87 (Excl.Tax)
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  2. Electrical Goods Retailing - Germany - February 2019

    • Consumer Report
    • February 2019
    • Germany

    “Online retailers continued to gain share and retailers such as Amazon have used promotional periods (Prime Day and Black Friday) to put increased pressure on the store-based retailers.  MediaMarkt Saturn, the market leader, has seen its market share fall, but we think that the ...

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  3. Electrical Goods Retailing - Germany - February 2018

    • Consumer Report
    • February 2018
    • Germany

    “Consumer spending on electrical goods continued to weaken in 2017 as higher inflation in other product categories led consumers to spend more elsewhere. Online is now the channel of choice for Germans shopping for electricals, with 70% of electrical goods shoppers buying via ...

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  4. Electrical Goods Retailing - Germany - February 2017

    • Consumer Report
    • February 2017
    • Germany

    “German consumers across all ages are now completely at ease with shopping for electrical goods both online and in-store simultaneously allowing the market leader, Media-Saturn, to return to growth. The challenge for smaller specialists is finding a way to differentiate ...

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  5. Electrical Goods Retailing - Germany - February 2016

    • Consumer Report
    • February 2016
    • Germany

    “When buying online consumers appreciate not just the low prices, but also how easy the whole process has been made. The store-based specialists have finally realised that they need to offer e-commerce to compete, but the winners will be those that effectively leverage the ...

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  6. Electrical Retailing - Germany - February 2015

    • Consumer Report
    • February 2015
    • Germany

    For our report, we surveyed representative samples of consumers. This year our survey asked consumers in the German market:

    • Which retailers, if any, have you bought electrical goods from, either online or in-store, in the last 12 months?
    • Which factors are most important to you ...
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  7. Electrical Goods Retailing - Germany - February 2014

    • Consumer Report
    • February 2014
    • Germany

    For our report, we surveyed representative samples of consumers. This year our survey asked consumers in the German market:

    • Which retailers, if any, have you bought electrical goods from, either online or in-store, in the last 12 months?
    • Which factors are most important to you ...
    US $1,576.70 (Excl.Tax)
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  8. Electrical Goods Retailing - Germany - February 2013

    • Consumer Report
    • February 2013
    • Germany

    This report will give you fast, easy access to robust information from analysis and critical recommendations – so you can make the right decisions, at the right time. It will challenge routine thinking by providing you with fresh, new perspectives that energize your thought ...

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  9. Electrical Goods Retailing - Germany - May 2012

    • Consumer Report
    • May 2012
    • Germany

    Germany has seen the strongest economic recovery in Western Europe, with 3.0% real-terms growth in 2011. Th

    e recovery is export-led and would look soundly based if it were not for the problems confronting the Euro. Eurostat forecasts the real-terms GDP growth rate will plunge ...

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  10. Electrical Goods Retailing - Germany - May 2011

    • Consumer Report
    • May 2011
    • Germany

    This report looks at the Electrical goods retailing market in Germany and explores the current and upcoming market trends along with consumer behaviours set to impact, an overview of the broader market environment and a retail competitor analysis.

    Germany has managed an ...

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No. of reports 1 of 13