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Electrical goods industry Market Research

Mintel's electrical goods market research reports keep your finger on the button in one of most technologically-advanced industries around. From TVs to smartphones, the blender to the fridge, our research and analysis gives you detailed data on every market segment and unrivalled insights into consumer preference and choice - for today and tomorrow. This is your light bulb moment.

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No. of reports 1 of 13
  1. Digital trends - Q1 - China - March 2020

    • Consumer Report
    • March 2020
    • China

    “Observed in Q1 2020, the biggest ownership growth is in gaming console. In specifics, post 1990s and post 1970s are the top two generations driving this increase. Commercial 5G users are not ready. A result from the disruptive COVID-19 outbreak, consumers have been delaying ...

    US $4,460.00 (Excl.Tax)
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  2. Pop-up Stores - China - February 2020

    • Consumer Report
    • February 2020
    • China

    “With consumers' high expectations of pop-up stores in mind, pop-up stores will become more pervasive in the retail world by compelling other retail formats to have more pop-up elements. Consumers' pursuit of novelty and connecting with brands emotionally has pushed the retail ...

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  3. Small Home Appliances - China - November 2019

    • Consumer Report
    • November 2019
    • China

    “Smart home appliances are only the beginning. Health and good product appearance design will be strategic considerations for brands and companies to invest in over the next five years. In order to maintain rapid growth, educating younger males about their unmet needs should be ...

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  4. Digital Trends - China - April 2019

    • Consumer Report
    • April 2019
    • China

    “Consumers might have a desire to switch off, but their ownership and usage trends of digital products reveal their increasing addiction to the online world. They are passionately pursuing the upgraded and new functions and are enthusiastic to be the decision-makers of ...

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  5. Health Tech - China - January 2019

    • Consumer Report
    • January 2019
    • China

    “Chronic disease is a key focus in the health tech market. Consumers’ strong desire for disease prevention has stimulated interest in health data and indictors of diseases and changed the ways they manage health conditions. Consumers are also expecting more advanced functions ...

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  6. Smart Home - China - December 2018

    • Consumer Report
    • December 2018
    • China

    “Home appliances being ‘smart’ is no longer distant from Chinese consumers, and consumers are educated that automation can save them effort and bring convenience. Price instead of privacy is the biggest barrier to purchasing, suggesting brands need to put more effort into ...

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  7. Marketing Pollution-proof Products - China - August 2015

    • Consumer Report
    • August 2015
    • China

    “In February 2015, Under the Dome, a documentary that investigated air pollution in China, became a smash hit in China. It attracted hundreds of millions of viewers in a very short time after it went live online. The popularity of the documentary could be regarded as a ...

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  8. Digital Trends - China - July 2015

    • Consumer Report
    • July 2015
    • China

    “Chinese consumers spend more money on technology products than people from the UK, Canada, the US or Brazil. In 2014, technology and communication account for 7.3% of total household expenditure in China making it the fifth largest spending sector. The increasing penetration ...

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  9. Mobile Phones - China - January 2015

    • Consumer Report
    • January 2015
    • China

    “Chinese consumers attach importance to mobile phone brands, while consumers’ brand stickiness can be enhanced via high-quality products, outstanding consumer services, brand integrated cross-devices platforms as well as breakthrough features.”

    Ivy Jiang, Research Analyst

    This ...

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  10. Tablet Computers - China - November 2014

    • Consumer Report
    • November 2014
    • China

    “To balance mobility and functionality, tablets, laptops and even smartphones are increasingly converging towards unity. Besides, software development is also crucial to the fate of tablets, as tablets are more of a content-driven modern device.”
    – Can Huang, Senior Research ...

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No. of reports 1 of 13