Fashion

Clothing and Fashion Market Research

Mintel’s Fashion market research combines the latest market intelligence, industry insights and expert recommendations to help you anticipate what’s next in the Fashion industry.

Our reports can help you:

Understand your market
Identify growth opportunities
Recognise future trends

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    UK Optical Goods Retailing Market Report 2026

    The optical goods market in the UK remains resilient supported by a stable demand base driven by an ageing population and greater consumer emphasis on preventive health. Despite..."

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    UK Fashion: Diversity and Inclusivity Report 2026

    Britain's fashion landscape is undergoing a demographic sea change: a rapidly ageing population and unprecedented ethnic diversity now define demand. By 2030, 35% of women will be 55+..."

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    China Luxury Activewear Market Report 2025

    Amid a climate of increasing consumer rationality, the way that luxury goods need to compete in the market is changing. Sports and health-related spending offer new opportunities for..."

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    US Gen Alpha and Gen Z Fashion Consumer Report 2025

    Young Gen Alpha and Gen Z consumers are reshaping fashion retail through their digital-native behaviors, diverse identities, and desire for personalized, blended shopping experiences. Their teenage years are..."

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    Germany Fashion Technology and Innovation Report 2025

    German fashion shoppers are embracing technology, but only where it adds clear value to their shopping journey. Innovation is appreciated when it simplifies choices and builds confidence before..."

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    UK Fashion Technology and Innovation Market Report 2025

    49% of online shoppers feel positively about having their own AI personal shopping assistant that is able to find fashion items based on their preferences such as budget..."

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    China Active and Outdoor Wear Market Report 2025

    Lower tier cities and older consumers are becoming important drivers of the sports footwear and clothing market. Focus on urban sports lines that balance brand image, high performance..."

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    Germany Sneakers Market Report 2025

    Gen Z drives sneaker culture and sneaker market value, pushing brands to innovate with exclusive drops, sustainable designs, and seamless hybrid retail experiences in the German sneaker industry. Thomas..."

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    UK Fashion and Sustainability Market Report 2025

    There has been a notable shift among the youngest Gen Zs, with 25% (+4ppts) buying fewer fashion items overall compared with 2024. This ties in with a similar..."

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    UK Childrenswear Market Report 2025

    The childrenswear market shows signs of slowed growth (0.3%), with spending projected to remain flat at £7.85 billion in 2025. Despite some recovery following the pandemic, economic pressures..."

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    Germany Fashion Online Market Report 2025

    Despite economic challenges, Germany's online fashion retail market shows growth potential through tech integration, sustainability, and omnichannel strategies. Adapting to cautious spending is key, with digital innovation driving..."

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    UK Womenswear Market Report 2025

    Women aged 35 and over are now more likely to buy new clothes than their younger counterparts aged 16-34. As young women increasingly shift their purchasing habits towards..."

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