Personal Finance

Personal Finance Market Research

Mintel’s Personal Finance market research combines the latest consumer intelligence and expert recommendations to help you understand consumers’ spending habits and financial priorities.

Our reports can help you:

Understand your market
Identify growth opportunities
Recognise future trends

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    As the UK starts to recover from the cost of living crisis, consumer sentiment is mixed, with a cautious rise in optimism about personal finances contrasting a sustained sense of pessimism regarding the wider economy. Despite inflation falling considerably, sustained higher interest rates pose an ongoing challenge for UK households. Many..."
    Parents are broadening the financial guidance they give to their children, de-emphasizing savings in favor of a more comprehensive discussion of credit and debt. Patrick Rahlfs, Senior Research Analyst ..."
    Rising living costs and interest rates have increased demand for financial advice. Affordability remains a challenge but low-cost digital solutions can help. Saltanat Kuermannal, Financial Services Analyst ..."
    Rising interest rates have been felt by consumers, forcing cutbacks in spend and a focus on debt. Optimistic outlooks persist, sustaining hope for growth in 2024. Patrick Rahlfs, Senior Research Analyst ..."
    Financial education will increasingly become embedded within the customer experience as Consumer Duty rules place greater emphasis on understanding and support. A Mintel Analyst, Global Analyst ..."
    Charities are navigating a challenging giving environment, but can focus on embracing flexible donating and volunteering, building trust and engaging young donors. Francesca Smith, Senior Research Analyst - Consumer Lifestyles ..."
    BNPL is a strong challenger to traditional credit products, and the cost-of-living crisis has made this option more appealing. Stefania Apostol, Innovation Analyst ..."
    In an uncertain economy, Indians seek respite in pleasure and enjoyment while looking for ways to cut costs in the long run; preventative healthcare has become a priority for parents.Saptarshi Banerjee, Senior Research Analyst – Lifestyle, India ..."
    Consumer lending is set to expand further in 2023, driven by rising use of credit cards and overdrafts as people look to navigate the cost of living crisis. A Mintel Analyst, Global Analyst ..."
    Thais are delaying and cutting down spending to deal with inflation, but they still want to maintain their lifestyle and learn about money in a fun and easy way.Wilasinee Siriboonpipattana (Kaimook), Senior Research Analyst – Lifestyle, Thailand ..."
    “China’s economic development is recovering after the relaxation of COVID-19, but is still facing pressure and challenges. Consumers’ financial situation remained stable, and consumer confidence also picked up. The cautious consumption mentality will still be maintained in 2023. Revenge spending will be concentrated in sectors that can bring instant happiness..."
    “Consumers have made several changes to the ways they shop as a result of the ever-increasing prices of goods and services. A lack of confidence in government support has made brands realise that they need to support consumers themselves by recognising the financial stress that many are experiencing, which builds..."