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Financial Services Market Research

Mintel’s financial services market research reports provide a comprehensive and extensive overview of the marketplace including information on the financial services market size and financial services market share.


Mintel’s financial services industry reports can help you gain further insight into the financial services market trends and gain valuable financial services consumer data.


Make sure you stay one step ahead of your competition – Mintel’s market analysis can help you make informed business decisions by providing up-to-the-minute financial services industry intelligence. Our market intelligence reports span hundreds of countries and regions.

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  1. Credit Card Rewards - US - August 2019

    "The credit card industry is a well-established one, and a handful of top players dominate the industry – in terms of both market share and assets. The majority of consumers already own a credit card, and most who use them frequently own several. As a result, competition for new customers is ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    August 2019
    US
  2. Boomers and Finance - US - July 2019

    "Baby Boomers are now the second-largest generation, but they still control most of America’s household wealth. Meeting the needs of this large and aging generation presents financial services companies with both opportunities and pitfalls alike."
    - Chris Shadle, Financial Services Analyst

    This ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    July 2019
    US
  3. Innovations in Insurance - Canada - July 2019

    “Insurance app usage is low, particularly among older consumers, underscoring the need for insurers to incentivize engagement.”
    – Sanjay Sharma, Senior Financial Services Analyst

    This Report will cover the following areas:

    • Blockchain and insurance
    • Impact of the sharing economy on insurance
    • Impact of ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    July 2019
    Canada
  4. Consumers and the Economic Outlook Q3: A Look at Both Sides - US - July 2019

    "A lot of coverage has been given to the growing divide between political views in the US. While there may be cultural and moral differences that cause fundamental shifts in beliefs, some underlying concerns, specifically financial ones, are more similar than different. However, if a consumer’s ...

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    £1,954.19 (Excl.Tax)
    Consumer Report
    July 2019
    US
  5. The Insurance Purchase Decision - US - June 2019

    "Insurance premiums continue to rise, and with consumers’ apathetic attitude toward the industry as a whole, they are mainly hanging on due to the necessity of having a policy. Agents are still considered valuable partners in purchasing across most lines of insurance. As premiums continue to ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    June 2019
    US
  6. Home Financing - Canada - June 2019

    “Mortgage payments are significantly impacting the lifestyle of around half of younger mortgage holders, as housing affordability becomes a national concern.”
    – Sanjay Sharma, Senior Financial Services Analyst

    This report looks at the following areas:

    • Around half of homeowners have a current mortgage

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    £3,435.47 (Excl.Tax)
    Consumer Report
    June 2019
    Canada
  7. Millennials and Finance - US - June 2019

    "Millennials are the generation born between 1977 and 1994, who in 2019 are between the ages of 25 and 42. Millennials are now the largest consumer generation, with roughly 79 million members, and their incredible diversity presents both challenges and opportunities for brands and marketers."
    - ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    June 2019
    US
  8. Home Buying Process - US - May 2019

    "Nearly two thirds of US consumers own single-family homes, and just more than half of home buyers are going through the buying process for the first time. Most consumers visited between 1-5 homes in person, but could be “visiting” hundreds more online. With the advent of online home searches, ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    May 2019
    US
  9. Consumer Perception of Canadian Financial Brands - Canada - May 2019

    “A vast majority of Canadians prefer a Canadian financial institution with local branches, evidence that globalization has not really made an impact on Canadian consumer banking.”
    – Sanjay Sharma, Senior Financial Services Analyst

    This Report looks at the following areas:

    • Brand awareness of big banks ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    May 2019
    Canada
  10. P & C Insurance - Canada - April 2019

    “As smart home features become more sophisticated and inter-connected, home insurance companies and consumers benefit though fewer claims and lower prices respectively.”
    – Sanjay Sharma, Senior Financial Services Analyst

    This Report looks at the following areas:

    • Around three in four Canadians have ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    April 2019
    Canada
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