Snacks

Snacks Market Research

Mintel’s Snacks market research combines the latest market intelligence, industry insights and expert recommendations to help you anticipate what’s next in the Snacks industry.

Our reports can help you:

Understand your market
Identify growth opportunities
Recognise future trends

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    The greatest challenge facing salty snacks stems from consumer concerns about their health impact. As the snack industry embraces reductions in salt, oil and sugar, brands should strive to improve processes and formulations to boost the health benefits of their products – a dimension consumers consider to be the best..."
    Target frequent snackers with flavour combinations and multi-texture innovations. Capitalise on rising consumer interest in snacks free from palm oil.Anamika Banerji, Research Analyst - Food and Drink, India ..."
    Grow as a staple for satiety with a health/indulgence balance, unlock new occasions beyond downtime and trigger trial through functionality and global flavours.Rashmika Khanijou, Research Analyst ..."
    Identify and prioritise snackers willing to make an unbranded-to-branded switch. Unlock market potential with region-specific flavour and format innovation.Tulsi Joshi, Senior Food & Drink Analyst, India ..."
    Brand loyalties and habits are salient in the chip category. Yet, interest in flavor and BFY innovation also suggest that chip fans want to explore more ways to indulge their cravings. Kamari Davis, Research Analyst, Food & Drink ..."
    New flavours and non-HFSS activity helped support sales amid cost of living pressures, with better-for-you products and nuts offering further growth potential. Richard Caines, Principal Analyst, UK Food & Drink Research ..."

    £ 3,695 (Excl.Tax)

    Salty snacks are all about the crave, creating an ever-present opportunity for fun new flavors and textures. John Owen, Associate Director - Food and Retail ..."
    Current snacking behavior represents a cultural shift. Brands are tasked with balancing comfort and newness, and satisfying both emotional and physical needs. Michele Scott, Associate Director, US Research - Food and Drink ..."
    As the purpose of snacking continues to evolve, flavor remains the central motivator. Innovation that pairs flavor with function can extend occasions even further. Sydney Riebe, Analyst - US Food and Drink ..."
    Snack Bars - Japan by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2024. This market covers packaged snack bars which can be eaten without accompaniment (e.g. milk) anywhere (such as on street) usually between meals. Market size comprises sales through all retail..."
    US lifestyles have rendered meals relative; snack bars' versatility primes them to fit within today's definition and the next. Adriana Chychula, Analyst - Food, Drink & Nutrition ..."

    £ 3,325 (Excl.Tax)

    As snacking replaces main meals, the BFY snack is critical to meeting nutritional needs. Despite a crowded market, consumers want ideas for BFY snacks that are easy, satiating, and delicious. Michele Scott, Associate Director, US Research - Food and Drink ..."