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Snack Market Research

Mintel’s snacks market research reports provide a comprehensive and extensive overview of the marketplace including information on the snacks market size and snacks market share.


Mintel’s snacks industry reports can help you gain further insight into the snacks market trends and gain valuable snacks consumer data.


Make sure you stay one step ahead of your competition – Mintel’s market analysis can help you make informed business decisions by providing up-to-the-minute snacks industry intelligence. Our market intelligence reports span hundreds of countries and regions.

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No. of reports 1 of 12
  1. Salty Snacks - China - February 2016

    • Consumer Report
    • February 2016
    • China

    “Flavour is the most important point of attraction when people choose salty snacks. Manufacturers should invest in wider array of flavour horizons. Meanwhile, bold innovation in product format and packaging are also worth investing in developing, especially for the purpose of ...

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  2. Salty Snacks - China - February 2015

    • Consumer Report
    • February 2015
    • China

    “Are consumers willing to compromise health for taste? - No. But do they still buy ‘unhealthy’ snacks to eat? – Yes. Brands could make more effort to market the health-related features to reassure consumers and stand out from the competition.”

    Hao Qiu, Research Analyst

    This ...

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  3. Salty Snacks - China - January 2014

    • Consumer Report
    • January 2014
    • China

    “Manufacturers might consider adopting a multi-brand strategy to meet the demand for different types of snacking food from different consumer segments – depending on their respective attitudes towards salty snacks – so as to more effectively expand both business scope and ...

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  4. Meat Snacks (Incl Impact of COVID-19) - China - April 2020

    • Consumer Report
    • April 2020
    • China

    “Rising willingness to healthy eating and demand in immunity improvement after the outbreak of COVID-19 will result in special attention to nutrition when making purchase decision for meat snacks. Communication on upgrades in processing technique and ingredients sourcing will ...

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  5. Consumer Snacking Trends - China - January 2020

    • Consumer Report
    • January 2020
    • China

    “As the purposes for snacking diversify, brands should seize the opportunity to better serve consumers’ special and fragmented demand. Higher requirements towards nutrition from snacks among consumers with kids demonstrate opportunities to use nutritious ingredients in snacks ...

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  6. Nuts and Seeds - China - September 2019

    • Consumer Report
    • September 2019
    • China

    “The slowing down of the nuts and seeds market should not be interpreted as saturation; instead, the opportunities for further stimulating growth lie in making nuts and seeds more compatible with other food and drink categories as ingredients and even bases. BFY nuts and seeds ...

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  7. Consumer Snacking Trends - China - January 2019

    • Consumer Report
    • January 2019
    • China

    “As consumers today are concerned more on the freshness of snacks, ‘short-shelf-life’ snacks have entered the spotlight. Consumers who opt for this attribute are actually seeking ‘all natural’ products, as freshness usually means ‘no preservatives’. Innovation ...

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  8. Consumer Snacking Trends - China - January 2018

    • Consumer Report
    • January 2018
    • China

    “Despite the increasing propensity to be health conscious among today’s consumers, as high as 80% of people still say snacking makes them happy rather than guilty, suggesting snacking innovation isn’t just about healthy-driven, better-for-you products. There is a true demand ...

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  9. Consumer Snacking Trends - China - January 2017

    • Consumer Report
    • January 2017
    • China

    “Globally, meat-based snacks have moved into the spotlight in the last year owing to consumers’ high interests in protein-rich snacks. The category has been a part of traditional Chinese snacks for centuries but has rarely been positioned as a high-protein snack. Featuring its ...

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  10. Traditional Chinese Snacks - China - March 2013

    • Consumer Report
    • March 2013
    • China

    Given the growing diversity of consumers’ snacking habits, in terms of locations and occasions, there are opportunities for manufacturers to create new snacking environments, for example by encouraging more daytime snacking in the office, or when on the go.”

    – Eileen Ngieng – ...

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No. of reports 1 of 12