Cookies and Crackers

Biscuits, Cookies and Crackers Market Research

Mintel’s Biscuits, Cookies and Crackers market research combines the latest market intelligence, industry insights and expert recommendations to help you anticipate what’s next in the Biscuits, Cookies and Crackers industries.

Our reports can help you:

Understand your market
Identify growth opportunities
Recognise future trends

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    Biscuits (Cookies and Crackers) – Market Dynamics

    Mintel’s Biscuits (Cookies & Crackers) Market Dynamics reports pair comprehensive market statistics with unparalleled market intelligence to offer deep insights into the dynamic landscapes of key markets across..."

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    India Biscuits and Cookies Market Report 2025

    Biscuits enjoy universal appeal – their popularity reflected in the steady rise in product launches over the past five years. While already an indulgent..."

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    The Future of Biscuits, Cookies and Crackers 2025

    Crackers need a modern makeover. Explore new biscuit rituals and highlight the positives of ultra-processed ingredients. Jolene Ng, Senior Food and Drink Analyst ..."

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    A Year of Innovation in Biscuits, Cookies and Crackers 2025

    Innovation is focused on adventurous flavours. Meanwhile, brands are reducing additives and preservatives and formulating with more natural recipes. Mikolaj Kaczorowski, Innovation Analyst ..."

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    Germany Sweet Biscuits Market Report 2025

    While volume sales of sweet biscuits are shrinking, 84% of Germans are eating sweet biscuits in 2024 compared to "

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    India Biscuits and Cookies Market Report 2024

    In India, the biscuits/cookies category enjoys wide market reach, with nine out of 10 Indians consuming them in the past month. "

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    US Cookies Market Report 2024

    The cookies market has experienced a notable 4.6% growth in 2024, reaching $15.5 billion in sales. This growth, primarily driven by moderate price increases amidst flat volume trends,..."

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    US Crackers Market Report 2024

    Cracker versatility and variety should play a bigger role in snacking, yet chips top the list. Opportunities exist for brands to tap into flavor, texture and pairings. Kamari..."

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    UK Sweet Biscuits Market Report 2024

    Volume sales of sweet biscuits proved resilient in 2023. Seasonal biscuits, single-serve packs and biscuits that hero healthy ingredients offer scope to grow sales. Richard Caines, Principal Analyst,..."

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    A Year of Innovation in the Biscuits, Cookies and Crackers Market 2024

    Biscuit and cracker brands are responding to consumer interest in plant-based, clean-label and snackable offerings. Mikolaj Kaczorowski, Innovation Analyst ..."

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    The Future of Biscuits, Cookies and Crackers 2024

    Balance is key for categories that span healthy and indulgent products. In future, brands can pursue health or indulgence, but they don't need to do both at the..."

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    India Sweet Biscuits and Cookies Market Report 2023

    The time is ripe for premiumisation. Better-for-you offerings and elevated indulgence can both open consumer wallets. Focus on hot beverage pairings to drive usage. Tulsi Joshi, Senior Food..."

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