Breakfast Cereal

Breakfast Cereal Market Research

Mintel’s Breakfast Cereals market research combines the latest market intelligence, industry insights and expert recommendations to help you anticipate what’s next in the Cereal industry.

Our reports can help you:

Understand your market
Identify growth opportunities
Recognise future trends

Related to: 'Breakfast Cereal'

Related to: 'Breakfast Cereal'

    All Industries

    Industry

    Popular Markets

    All Markets

    Demographics

    Report Type

    Published Year

    Better-for-you attributes continue to inspire breakfast cereal innovation. Private label launches have gained share in North America. Mikolaj Kaczorowski, Innovation Analyst ..."
    Breakfast Cereals - US by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2024. This market covers RTE (cold) adult and children's cereals and hot breakfast cereals. Market size comprises sales through all retail channels including direct to consumer. Market size for Breakfast..."
    Breakfast Cereals - Brazil by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2024. This market covers RTE (cold) adult and children's cereals and hot breakfast cereals. Market size comprises sales through all retail channels including direct to consumer. Market size for Breakfast..."
    Cereal is evolving beyond its traditional role as a breakfast staple, adapting to shifting consumer habits and perceptions. While it remains a go-to morning food, its appeal has broadened to include roles such as a convenient dinner option, a guilt-free indulgence, and a quick source of energy for those on..."
    Breakfast Cereals - UK by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2023. This market covers RTE (cold) adult and children's cereals and hot breakfast cereals. Market size comprises sales through all retail channels including direct to consumer. Market size for Breakfast..."
    Embrace indulgence, celebrate oatmeal, expand beyond breakfast, and capitalise on mood boost and drinkable formats. Honorata Jarocka, Principal Analyst ..."
    Breakfast Cereals - Japan by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2023. This market covers RTE (cold) adult and children's cereals and hot breakfast cereals. Market size comprises sales through all retail channels including direct to consumer. Market size for Breakfast..."
    Breakfast Cereals - Mexico by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2023. This market covers RTE (cold) adult and children's cereals and hot breakfast cereals. Market size comprises sales through all retail channels including direct to consumer. Market size for Breakfast..."
    Innovation in the breakfast cereal fixture is focused around value-for-money features and healthier recipes. Indulgent and nostalgic flavours are also flourishing. Zoe Wong, Junior Analyst - Food & Drink, BPCH ..."
    Breakfast Cereals - Germany by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2023. This market covers RTE (cold) adult and children's cereals and hot breakfast cereals. Market size comprises sales through all retail channels including direct to consumer. Market size for Breakfast..."
    Breakfast Cereals - South Korea by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2023. This market covers RTE (cold) adult and children's cereals and hot breakfast cereals. Market size comprises sales through all retail channels including direct to consumer. Market size for..."
    “Rising prices and squeezed incomes have taken their toll on the breakfast cereals category, with volume sales returning to their pre-pandemic downward trajectory and little to suggest this category could escape further volume sales declines in the coming years. Responding to consumer demand for convenience and permissible indulgence, as well..."