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Holidays and Travel Market Research

Mintel’s holidays and travel market research reports provide a comprehensive and extensive overview of the marketplace including information on the holidays and travel market size and holidays and travel market share.


Mintel’s holidays and travel industry reports can help you gain further insight into the holidays and travel market trends and gain valuable holidays and travel consumer data.


Make sure you stay one step ahead of your competition – Mintel’s market analysis can help you make informed business decisions by providing up-to-the-minute holidays and travel industry intelligence. Our market intelligence reports span hundreds of countries and regions.

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  1. Active Outdoor Enthusiasts - US - November 2019

    "The outdoor recreation market is populated by a large, stable group of dedicated outdoor enthusiasts who tie their identities to their favorite outdoor activities. Consumers have a tendency to gravitate toward the familiar, making family, friends and even influencers important groups to break ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    November 2019
    US
  2. Visitor Attractions - UK - October 2019

    “The UK visitor attractions sector continues to benefit from continuing ‘staycation’ habits, the draw of creative attractions and investment in technology. Forming partnerships with travel operators and enhancing the visitor experience will help the sector to continue its momentum amidst ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    October 2019
    UK
  3. Themed Travelling - China - August 2019

    “With consumers motivated by personal hobbies to try themed travel, customisation is part of the ‘DNA’ of this product. This means well-design themed travel can serve as an ingredient for customised travel on one hand, but it is difficult for themed travel to enjoy economy of scale on the other ...

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    £3,486.28 (Excl.Tax)
    Consumer Report
    August 2019
    China
  4. Hotel Alternatives - US - July 2019

    "The number of non-hotel lodging choices available to travelers has exploded in the last decade, becoming a categorical juggernaut in the travel industry. Younger, more experience-minded travelers jumped on early, and in fact remain hotel alternatives’ strongest supporters. Now, while hotel ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    July 2019
    US
  5. Cruises - China - April 2019

    “Although the cruise market is currently in a transitional period, there is potential for market growth in the long term. It is important for companies to focus on service quality, differentiating activities and forming strong partnerships with travel agencies to achieve sustainable growth. ...

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    £3,486.28 (Excl.Tax)
    Consumer Report
    April 2019
    China
  6. Marketing to Chinese Tourists - China - February 2019

    “Shopping cannot strongly motivate consumers to visit an outbound destination. Travel service providers can leverage cultural discovery, local experience, food and amusement parks to attract Chinese consumers.”
    – Saskia Zhao, Research Analyst

    This report will cover the following areas:

    • What do ...

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    £3,486.28 (Excl.Tax)
    Consumer Report
    February 2019
    China
  7. Frequent Travel Programs - US - July 2018

    "A strong economy encourages people to spend on travel. With many tools available to help consumers find the lowest prices, travel providers lean on their loyalty programs to build crucial brand loyalty. These programs must innovate in order to maximize their effectiveness in the face of changing ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    July 2018
    US
  8. Events Tourism - Ireland - July 2018

    “The events market in Ireland has experienced significant growth in recent years which is projected to continue but with safety concerns and secondary ticketing sites driving up ticket prices, event organisers are under more pressure to deliver on the ‘experience’ factor.”
    – Brian O'Connor, Senior ...

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    £1,095.00 (Excl.Tax)
    Consumer Report
    July 2018
    Ireland
  9. Outdoor Vacation Activities - US - May 2018

    "As travelers put greater emphasis on experiences over destination, vacations that include outdoor activities can provide an escape from daily life. Leisurely outdoor activities appeal to a broader group of vacationers, but active outdoor activities tend to attract a more dedicated group of ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    May 2018
    US
  10. Theme Park Vacations - US - April 2018

    "Driven by an excited core audience willing to pay for admissions prices and beyond, theme parks are expected to grow significantly in the coming years. Still, theme park vacations face stiff competition from other vacation types. Theme parks can work to differentiate themselves by focusing on ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    April 2018
    US
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