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Holidays and Travel Market Research

Mintel’s holidays and travel market research reports provide a comprehensive and extensive overview of the marketplace including information on the holidays and travel market size and holidays and travel market share.


Mintel’s holidays and travel industry reports can help you gain further insight into the holidays and travel market trends and gain valuable holidays and travel consumer data.


Make sure you stay one step ahead of your competition – Mintel’s market analysis can help you make informed business decisions by providing up-to-the-minute holidays and travel industry intelligence. Our market intelligence reports span hundreds of countries and regions.

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  1. Holiday Booking Process - China - July 2018

    “Chinese travellers are increasingly mature on holiday planning and booking – most of them take main responsibility and book increasingly early. To deal with such changes, official selling channels need to know them better and promote early, accommodations could seek for playing a more important ...

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    July 2018
    China
  2. Luxury Holidays - China - June 2018

    “Novel experiences are more valued than luxury ones among wealthy Chinese travellers. Therefore, unique local experiences are the key differentiator of a travel product to pique consumer interest. In terms of ways of travel, customised tours can be the future growth point as it caters to the ...

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    June 2018
    China
  3. Hotels - China - May 2018

    “The rise of home sharing is posing a threat to conventional hotel business as consumers, especially young consumers, are craving unique and authentic experiences. Hotel groups should strengthen their own advantages, such as professional customer services and fitness facilities, to stay ...

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    May 2018
    China
  4. Domestic Travel - China - March 2018

    “Current robust growth of domestic travel market is contributed by more consumers, presumably those in lower tier cities, start to embrace travelling as a common leisure activity. The development of ‘smart travel’ enables domestic travellers to free from reliance on human tourist guides, and ...

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    March 2018
    China
  5. Outbound Travel - China - February 2018

    “As the majority of consumers now undertake outbound travel, future growth will be driven by increasing visit frequency. Beyond the common selling points such as natural scenery and cultural attractions, local food could be next thing used to grab consumers’ stomach'.”

    – Yihe Huang, Research Analyst

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    February 2018
    China
  6. Theme Parks - China - November 2017

    “In China theme park market, 2016 will be the marker – the year when international theme park brands and domestic brands began to compete directly with the opening of Shanghai Disneyland. Faced with this game-changing competition, domestic brands need to further consolidate their existing ...

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    November 2017
    China
  7. Long-haul vs Short-haul Holidays - China - September 2017

    “While growth rates of both long- and short-haul holiday markets are slowing down, consumers see their holiday goals more clearly with a preference for sightseeing and relaxation, thanks to the greater volume of holiday information they can acquire. Common travel products and services are not ...

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    September 2017
    China
  8. China Outbound - August 2017

    “From now to 2040, tourism will witness a golden period. More than 14 billion trips will be made by 2040, which equates to every Chinese travelling at least nine times within the year.”
    – Li Jinzao, head of the China National Tourism Administration

    This Report answers the following key questions:

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    US $398.34 (Excl.Tax)
    Consumer Report
    August 2017
    China
  9. Cruises - China - March 2017

    “The overseas cruise market is booming in China. With more players joining the competition, driving awareness and establishing unique identities is vital. There is potential for brands to exploit older consumers. To sustain growth, more destinations should be explored.”
    – Terra Xu, Senior Research ...

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    March 2017
    China
  10. Outbound Travel - China - December 2016

    “Chinese outbound travellers are becoming more demanding than ever before. The most popular outbound travel themes are romantic getaways and family trips. Consumers take their travel inspiration from a variety of sources including films and books, meaning marketers can also leverage various ...

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    December 2016
    China
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