Holidays and Travel

Holidays and Travel Market Research

Mintel’s Holidays and Travel market research combines the latest market intelligence, industry insights and expert recommendations to help you anticipate what’s next in the Holidays and Travel industry.

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    As the cost of living crisis eases, the holiday market volume is expected to reach new heights. The ageing population, who tend to be more affluent, will bode well for the sector. However, older travellers will need more encouragement to become more sustainable travellers. Brands focusing on offering sustainable packages..."
    Consumer confidence is much stronger than one year ago, which has had a positive impact on holidaying intentions. Package holidays are expected to grow at a slightly faster pace than independently booked holidays. The ease with which these holidays can be arranged is an increasingly important reason for choosing this..."
    Travelers are back to booking trips closer to vacation time. Booking platforms must provide the most convenient, personalized and seamless experience that they can. Mike Gallinari, Senior Travel & Leisure Analyst ..."
    Cost of living pressures have shifted consumers priorities when choosing where to stay, with hotels facing stiffer competition from other providersBrian O'Connor, Category Director - Irish Reports ..."

    £ 2,195 (Excl.Tax)

    With falling inflation, brands can promote luxury cruises to appeal to well-off Germans and increase participation short term. To increase consumer participation mid-term, brands can expand into diverse cruise types, for example, adults-only cruises. Silvia Hondt, Research Analyst - Travel & Leisure..."
    The ability to connect with nature makes the segment well positioned to benefit from travellers' strong interest in improving their mental and physical wellbeing. Marloes De Vries, Travel Analyst ..."

    £ 2,195 (Excl.Tax)

    Overseas short breaks are back on the cards for travellers, but the domestic market will continue to appeal to those on a budget. Jennie Bryans, Senior Travel & Leisure Analyst ..."
    Travel demand continues to remain strong. However, high demand and inflation have pushed prices higher, and these rising costs make TLPs all the more appealing. Mike Gallinari, Senior Travel & Leisure Analyst ..."

    £ 2,195 (Excl.Tax)

    Consumers' prioritisation of holidays is keeping demand for travel money high. As travellers continue to transition towards cards, convenience and security are key. Charlie Landsborough, Financial Services Analyst ..."
    Holidays remain a priority for consumers and many are eager to upgrade their trips in search of convenience, high quality experiences or to mark special occasions. Jennie Bryans, Travel & Leisure Analyst ..."
    Our wellness travel Germany market research shows that brands can shift to a holistic wellness experience and focus on diverse activities, such as fitness, nutrition, and natural remedies to increase the participation in wellness holidays. Silvia Hondt, Research Analyst - Travel & Leisure..."

    £ 2,195 (Excl.Tax)

    With consumers' prioritising value for money, cruises can benefit from their ability to combine different experiences and multiple destinations into one holiday. Marloes De Vries, Travel Analyst ..."

    Understand the trends that impact the Travel Industry