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Household

Household Market Research

Mintel’s Household market research combines the latest market intelligence, industry insights and expert recommendations to help you anticipate what’s next in the Household industry.

Our reports can help you:

Understand your market
Identify growth opportunities
Recognise future trends

Related to: 'Household'

Related to: 'Household'

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    UK Attitudes towards Household Care Brands: 2026

    Market Intelligence ReportHouseholdUK
    Ongoing cost pressures continue to influence household care behaviours, with price sensitivity limiting engagement with newer brands/products. This is particularly evident for emerging players, as 66% of household..."

    £ 2,195 (Excl.Tax)

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    US Home Laundry Products Market Report 2026

    Market Intelligence ReportHouseholdUS
    The US home laundry market is on track for steady growth, with retail sales forecast to reach $14.9 billion by 2030, up from $13.4 billion in 2025. The..."

    £ 3,695 (Excl.Tax)

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    American Lifestyles: 2026 – Adaptation in Action

    Market Intelligence ReportRetailBeauty and Personal CareClothing and FashionDrinksFoodFoodserviceHealth and WellnessHouseholdLeisure and EntertainmentPetsTechnologyTravelUS
    The American consumer in 2026 contends with unequal economic headwinds, cultural polarization and a growing need for mental respite. US GDP growth is uneven as tariff implementation, chip..."

    £ 3,695 (Excl.Tax)

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    British Lifestyles: 2026

    Market Intelligence ReportRetailBeauty and Personal CareClothing and FashionFoodserviceHouseholdInsuranceLeisure and EntertainmentOTC MedicationsTechnologyTravelUK
    UK consumer spending grew by an estimated 4.6% in 2025, to £1.9 trillion. Growth remains predominantly driven by inflation, and consumers continue to take a cautious approach to..."

    £ 2,195 (Excl.Tax)

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    Germany Toilet and Hard Surface Care Market Report 2026

    Market Intelligence ReportCleaning ProductsGermany
    The German toilet and hard surface care market reached €1.43bn in 2025, underlining its status as a mature but essential category. Notably, 79% of Germans favour frequent, light..."

    £ 2,195 (Excl.Tax)

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    A Year of Innovation in Household Cleaners 2026

    A Year of InnovationCleaning ProductsGlobal
    Brands are innovating by finding alternatives for traditional natural formulations, modernising performance claims and meeting consumer demand for convenience.Luke Santos, Household Care Analyst ..."

    £ 2,195 (Excl.Tax)

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    US Pest Control Market Report 2026

    Market Intelligence ReportPest ControlUS
    The US pest control market is set for steady growth, with total retail sales projected to reach nearly $19.8 billion by 2030. This reflects the increasing integration of..."

    £ 3,695 (Excl.Tax)

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    US Pest Control – Market Dynamics 2026

    Market DynamicsPest Control
    Pest control is moving from reactive problem‑solving to proactive prevention, reflecting a broader shift in how households manage home health. Lindsay Davenport, Analyst - Household Care Market Definitions For the purposes..."

    £ 495 (Excl.Tax)

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    Household Cleaners – Market Dynamics

    Market DynamicsCleaning Products
    Mintel’s Fabric Care Market Dynamics reports pair world-class market size data with in-depth analysis to offer quick insights into the dynamic landscapes of key markets across the world...."

    £ 495 (Excl.Tax)

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    The Future of Household Cleaners 2026

    Future OfCleaning ProductsGlobal
    The future of cleaning is moving towards low-effort routines, health-conscious products and aesthetically pleasing solutions. In the long run, automation is set to redefine household cleaning. Amanda Caridad, Global..."

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    Germany Format and Ingredient Trends in Household Care: 2026

    Market Intelligence ReportHouseholdGermany
    Germany's household care market is under sustained cost pressure, reshaping how consumers assess value. Despite inflation, 72% of Germans plan to maintain current spend, reinforcing the category's essential..."

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    UK Kitchen Cleaning Habits Consumer Report 2026

    Market Intelligence ReportCleaning ProductsConsumer HabitsUK
    Kitchen cleaning habits are shaped by cost pressures and a preference for simplicity. With 75% of UK adults responsible for kitchen cleaning having used multipurpose products, value and..."

    £ 2,195 (Excl.Tax)

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