The Future of Household Paper Products 2025
Economic pressures limit spending, but functional innovations, new segmentation strategies and even bioengineered fibers can boost the value proposition. Jamie Rosenberg, Associate Director, Global Household and Personal Care..."
A Year of Innovation in Paper Products 2025
To increase usage of eco paper products, it is key to change perceptions about their quality and price. Consumers value products that are designed for sensitive skin.
Luke Santos,..."
UK Household Paper Products Market Report 2025
In the UK, 75% of adults who have bought houseghold paper products in the last six months say they tend to purchase these..."
Germany Household Paper Products Market Report 2025
While the usage of most household paper products remains steady, facial tissue consumption continues to decline, particularly among younger consumers. This demographic tends to use other paper products..."
Germany Household Paper Products Market Report 2023
With squeezed budgets, consumers are turning to own labels. Brands can gain an edge by investing in health-related innovation, such as allergy-relieving facial tissues or toilet tissue designed..."
US Household Paper Products Market Report 2023
“During normal times, household paper market growth is inextricably linked to population growth. Accordingly, it is highly predictable. Yet these are not normal times. The pandemic’s disruption of..."
UK Household Paper Products Market Report 2023
“Inflationary pressures and squeezed household incomes are leading consumers from all financial situations to use household paper products in greater moderation and switch towards lower-priced options. This makes..."

