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Air Care Market Research Reports-Consumer Behaviour analysis -Market trends

Mintel’s air care market research reports provide a comprehensive and extensive overview of the marketplace including information on the air care market size and air care market share.


Mintel’s air care industry reports can help you gain further insight into the air care market trends and gain valuable air care consumer data.


Make sure you stay one step ahead of your competition – Mintel’s market analysis can help you make informed business decisions by providing up-to-the-minute air care industry intelligence. Our market intelligence reports span hundreds of countries and regions.

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No. of reports 1 of 17
  1. Air Fresheners - US - December 2009

    • Consumer Report
    • December 2009
    • US

    Like others, the market for air fresheners has seen sales reverse from the growth trend experienced prior to 2008. The economic recession has created a challenge to manufacturers as consumers cut back on spending on non-essentials including air fresheners. Opportunities for ...

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  2. Household Fresheners - A Pan European Overview - October 2009

    • Consumer Report
    • October 2009
    • Europe

    European Consumer Goods Intelligence is a unique series of fmcg market research reports, written by industry experts and incorporating exclusive insight into consumer activity and market trends.

    They are designed to guarantee that every stage of your advertising, marketing or ...

    US $742.80 (Excl.Tax)
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  3. Household Fresheners - UK - October 2009

    • Consumer Report
    • October 2009
    • UK
    • More than four in ten adults have an air freshener on hand in the bathroom, but there is a strong preference to open the window rather than use air fresheners.
    • Households with cats, dogs or caged birds are significantly more likely than average to use household fresheners or ...
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  4. Household Fresheners - Spain - October 2009

    • Consumer Report
    • October 2009
    • Spain

    After the double-digit growth witnessed at the beginning of the 2004-09 review period, value growth in the Spanish market for household fresheners has steadily slowed down. Expectations for 2009 are modest, with sales estimated to be up by just over 1% to reach €234 million. ...

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  5. Household Fresheners - France - October 2009

    • Consumer Report
    • October 2009
    • France

    The home environment is increasingly important, both as a style-statement and in terms of building a 'cocoon' – a refuge from the outside world. How a home is fragranced is becoming an element in this environment, reflecting a growing interest in interior decor and atmosphere. ...

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  6. Household Fresheners - Italy - October 2009

    • Consumer Report
    • October 2009
    • Italy

    The Italian household fresheners market is worth an estimated €210 million in 2009, declining by less than 1% on 2008, and following a 1% decline reported the previous year. Sales growth registered between 2006 and 2007 came to a halt in response to the economic downturn. In ...

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  7. Household Fresheners - Germany - October 2009

    • Consumer Report
    • October 2009
    • Germany

    While launch activity remains low, clever marketing strategies that transform product image from a mere commodity to a trendy lifestyle household accessory, as well as a ‘Wellness’ aid help to boost the German household fresheners market. Although volume sales have suffered ...

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  8. Health and Hygiene - Fear of Germs and Bacteria - UK - September 2009

    • Consumer Report
    • September 2009
    • UK

    Swine flu has been at the centre of media coverage since May 2009. Now declared a pandemic with government advertising to educate people of ways to reduce the spread of the virus, it has very much entered the public consciousness. Qualitative research run by Mintel with Toluna ...

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  9. Candles - US - August 2009

    • Consumer Report
    • August 2009
    • US

    The US candles market has suffered substantial losses since 2006, as it faces an ongoing recession, soaring materials costs, and poor sales during recent holiday seasons. Mintel predicts that sales will continue to suffer in the current economic atmosphere, but that relief ...

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  10. Household Cleaning Products - UK - July 2009

    • Consumer Report
    • July 2009
    • UK

    Since Mintel’s last Household Cleaning report was published in July 2008, the economic downturn has deepened, with the UK officially entering recession in January 2009. Advertising budgets have been cut and heavy price promotions and extra product offers at the point of sale ...

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No. of reports 1 of 17