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Hard Surface Care Market Research Reports-Consumer Behaviour analysis -Market trends

Mintel’s hard surface care market research reports provide a comprehensive and extensive overview of the marketplace including information on the hard surface care market size and hard surface care market share.


Mintel’s hard surface care industry reports can help you gain further insight into the hard surface care market trends and gain valuable hard surface care consumer data.

Make sure you stay one step ahead of your competition – Mintel’s market analysis can help you make informed business decisions by providing up-to-the-minute hard surface care industry intelligence. Our market intelligence reports span hundreds of countries and regions.

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10 Item(s)
  1. Health and Hygiene - Fear of Germs and Bacteria - UK - September 2009

    • Consumer Report
    • September 2009
    • UK

    Swine flu has been at the centre of media coverage since May 2009. Now declared a pandemic with government advertising to educate people of ways to reduce the spread of the virus, it has very much entered the public consciousness. Qualitative research run by Mintel with Toluna ...

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  2. Household Cleaning Products - UK - July 2009

    • Consumer Report
    • July 2009
    • UK

    Since Mintel’s last Household Cleaning report was published in July 2008, the economic downturn has deepened, with the UK officially entering recession in January 2009. Advertising budgets have been cut and heavy price promotions and extra product offers at the point of sale ...

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  3. Household Cleaning Products - Pan-European Overview - July 2009

    • Consumer Report
    • July 2009
    • Europe

    This report provides a pan-European overview of the household cleaning products market in France, Germany, Italy, Spain and the UK. For more detailed information, please refer to the five individual country reports: Household Cleaning Products, July 2009.

    European Consumer Goods ...

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  4. Household Cleaning Products - Germany - July 2009

    • Consumer Report
    • July 2009
    • Germany

    With consumer confidence falling, and discounters once again gaining share in recession-hit Germany, the household cleaning products market stagnated in 2008. It is predicted to decline by 2% in 2009, falling to €871 million, with all sectors but furniture polishes suffering ...

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  5. Household Cleaning Products - Spain - July 2009

    • Consumer Report
    • July 2009
    • Spain

    Spanish retail sales of household cleaning products are slowing down with consumers feeling the pinch during the recession. Growth in 2008 slowed down to just less than 1%, with a small decline expected in 2009 to take the market to €830 million.

    Spaniards are going back to ...

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  6. Household Cleaning Products - Italy - July 2009

    • Consumer Report
    • July 2009
    • Italy

    he buoyant growth registered between 2004 and 2007, supported by the launch of super power cleaners and a reduced level of cut-price promotions, slowed down in 2008 and fell into decline in 2009. Italian sales of household cleaning products are expected to reach an estimated €

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  7. Household Cleaning Products - France - July 2009

    • Consumer Report
    • July 2009
    • France

    The French household cleaning products market is in sustained decline. In 2009, the market fell by just under 5% on 2008 to reach an estimated €830 million. This is a commodity market and price is very much the principal determinant of purchase. Own-label is thus expanding and ...

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  8. Surface Cleaners - US - June 2009

    • Consumer Report
    • June 2009
    • US

    Estimated at $1.5 billion in 2008, the household surface cleaners market has seen sales fall from 2003-08. This is largely due to broader trends such as more consumers taking a more relaxed approach to cleaning than in the past.

    This report hones in on the following issues that ...

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  9. Attitudes Towards Household Cleaning - UK - March 2009

    • Consumer Report
    • March 2009
    • UK

    The economic downturn presents the household cleaning product market (valued at nearly £2.6 billion in 2008) and household cleaning appliances (£1.7 billion) with challenges and opportunities.

    Against the backdrop of the recession, occasional spending markets including household ...

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  10. Environmentally-friendly Cleaning Products - US - January 2009

    • Consumer Report
    • January 2009
    • US

    The environmentally friendly products still represent only a small share of the wider $5 billion household cleaning product market. However, driven by a range of consumer concerns related to environmental health, allergies and chemicals in their homes, "green" cleaning products ...

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10 Item(s)