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Homewares Market Research Reports-Consumer Behaviour analysis -Market trends

Mintel’s homewares market research reports provide a comprehensive and extensive overview of the marketplace including information on the homewares market size and homewares market share.


Mintel’s homewares industry reports can help you gain further insight into the homewares market trends and gain valuable homewares consumer data.


Make sure you stay one step ahead of your competition – Mintel’s market analysis can help you make informed business decisions by providing up-to-the-minute homewares industry intelligence. Our market intelligence reports span hundreds of countries and regions.

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No. of reports 1 of 12
  1. Small Kitchen Appliances - US - December 2013

    • Consumer Report
    • December 2013
    • US

    “To succeed in the marketplace, small kitchen appliances must do more than just save time and effort in the kitchen. Opportunities exist for appliance brands to create new experiences and align with consumer lifestyles. Small kitchen appliances can play an integral role in ...

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  2. Small Kitchen Appliances - UK - December 2013

    • Consumer Report
    • December 2013
    • UK

    “Despite the economic gloom that has shrouded consumers in the last five years we have seen significant demand for coffee machines and food mixers. People’s love affair with good coffee stemmed from enjoying their coffee shop experiences and now they want to create coffee shop ...

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  3. Vacuum Cleaners - US - September 2013

    • Consumer Report
    • September 2013
    • US

    “Offering an improved vacuum cleaning experience – more maneuverable, lighter, quieter – may be as sure a path to increased market share as improved suction power. There are also opportunities to eliminate the experience altogether with robotics and to make vacuuming an ...

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  4. Air Fresheners - UK - September 2013

    • Consumer Report
    • September 2013
    • UK

    “Sales of air fresheners could be boosted in a number of ways, including focusing more on room specific products, the elimination of specific cooking or food smells or the provision of added functional benefits to boost health and wellness. Brand loyalty and engagement could be ...

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  5. Air Fresheners - US - September 2013

    • Consumer Report
    • September 2013
    • US

    “Air fresheners are widely used in American households and the market is growing and recovering from the recession. However, there are some challenges. Plug-in and battery-operated product sales are struggling, there is growing concern around chemical content that is used in ...

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  6. Kitchens and Kitchen Furniture - UK - September 2013

    • Consumer Report
    • September 2013
    • UK

    ‘People expect a lot from their kitchens. They want the kitchen to be an organised space that can accommodate a lot of possessions, and be a place to eat and entertain. A kitchen must combine practicality, style and a sense of status. But modern homes are getting smaller and a ...

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  7. Candles - US - August 2013

    • Consumer Report
    • August 2013
    • US

    “Candles are widely used and enjoyed in American households. However, this market faces some big challenges. Candle usage frequency needs to increase to reinvigorate sales, private label products present a growing threat to branded products, and some benefits that communicate ...

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  8. Bathrooms and Bathroom Accessories - UK - August 2013

    • Consumer Report
    • August 2013
    • UK

    “Standing out from the rest is difficult in a market like bathrooms. Retailers need to build a wide suite of skills to service the complex requirements of a bathroom make-over. So we expect to see more development of quality own-label products with differentiated styles and ...

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  9. Cookware - US - July 2013

    • Consumer Report
    • July 2013
    • US

    “The most enthusiastic home cooks, who have both strong interest in cooking from scratch and advanced cooking skills, are a core target for the cookware market and are well-served by top cookware brands and specialty retailers. While marketers can’t ignore this hard-core group, ...

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  10. Household Cleaning Equipment - UK - June 2013

    • Consumer Report
    • June 2013
    • UK

    “Encouraging people to trade up is the biggest challenge facing the household cleaning equipment market, as most people see these products as staple, need-driven purchases that they do not want to pay more than they have to for. Brands need to encourage consumers to shift some ...

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No. of reports 1 of 12