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Household and Home Market Research

Mintel's household/house and home market research reports keep you on top of one of the world's fastest-changing industries. From DIY and home improvement to cleaning, cooking and furnishing, our research and analysis gives you detailed data on every market segment and unrivalled insight into the household of the future. Home is where the smart is.

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No. of reports 1 of 43
  1. UK Retail Briefing: Inc Impact of COVID-19 - April 2020

    • Consumer Report
    • April 2020
    • UK

    "In less than two months COVID-19 has significantly shifted consumer behaviour, and had a seismic effect on retailers in the UK. Grocery demand has soared and the non-food sector has been dramatically impacted due to both store closures and consumers holding back non-essential ...

    US $357.07 (Excl.Tax)
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  2. Major Domestic Appliances: Inc Impact of COVID-19 - UK - April 2020

    • Consumer Report
    • April 2020
    • UK

    “The market actually recovered momentum in 2019; however, the adverse impact of COVID-19 will put an end to this. While the majority of purchases are triggered by necessity, sales are nonetheless set to fall 11% in 2020 as stores are closed, housing transactions fall and ...

    US $2,414.75 (Excl.Tax)
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  3. UK Retail Rankings: Inc Impact of COVID-19 - April 2020

    • Consumer Report
    • April 2020
    • UK

    "COVID-19 has brought a fresh set of challenges to a sector already under pressure. Like the last recession, the outbreak will only accelerate the winds of change in the sector, with greater online demand and more localised shopping. Non-food retailers will need to weather a ...

    US $2,656.83 (Excl.Tax)
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  4. Cookware - Canada - April 2020

    • Consumer Report
    • April 2020
    • Canada

    "Canadians are engaged in the kitchen and generally enjoy cooking, though barriers to encourage frequent home cooking persist. Canadians endeavour to create healthy and nutritious meals at home but are looking for ways to make home cooking quicker, often seeking out more ...

    US $4,395.00 (Excl.Tax)
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  5. The Future of Household Cleaners: 2020

    • Consumer Report
    • March 2020
    • All Regions

    Global annual review: what's now and what's next for the household cleaner market.

    Richard Hopping, Senior Brand and Household Analyst

    US $2,414.75 (Excl.Tax)
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  6. The Future of Aircare: 2020

    • Consumer Report
    • February 2020
    • All Regions

    Global annual review: what's now and what's next for the aircare market.

    Rebecca Cullen, Household Care Analyst

    US $2,414.75 (Excl.Tax)
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  7. The Future of Fabric and Dish Care: 2020

    • Consumer Report
    • February 2020
    • All Regions

    Global annual review: what's now and what's next for the fabric and dish care markets.

    Richard Hopping, Senior Brand and Household Analyst

    US $2,414.75 (Excl.Tax)
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  8. Online Retailing - Germany - July 2019

    • Consumer Report
    • July 2019
    • Germany

    “Germany has traditionally been a key driver of the growth in value of the European online retailing industry but in the past year or so its performance has started to soften relative to the other main European markets. There are many reasons for this but we feel that lower ...

    US $1,204.35 (Excl.Tax)
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  9. Online Retailing - Europe - July 2019

    • Consumer Report
    • July 2019
    • Europe

    “Online is the growth sector in retailing everywhere. But it has reached strikingly different stages of development around Europe. There’s a North-South Split with Northern Europe much further ahead than Southern Europe. It is tempting to say that the South will follow the ...

    US $3,504.11 (Excl.Tax)
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  10. Smart Homes - US - May 2019

    • Consumer Report
    • May 2019
    • US

    "The smart home is an all-encompassing term to capture the increasing trend of connected devices in the home. Consumers have more household functions available with the touch of a button or a call to a digital personal assistant. There are numerous options to incorporate smart ...

    US $4,395.00 (Excl.Tax)
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No. of reports 1 of 43