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Leisure Time Market Research

Mintel’s leisure time market research reports provide a comprehensive and extensive overview of the marketplace including information on the leisure time market size and leisure time market share.


Mintel’s leisure time industry reports can help you gain further insight into the leisure time market trends and gain valuable leisure time consumer data.


Make sure you stay one step ahead of your competition – Mintel’s market analysis can help you make informed business decisions by providing up-to-the-minute leisure time industry intelligence. Our market intelligence reports span hundreds of countries and regions.

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  1. Marketing to Outdoor Lovers - China - September 2019

    “The outdoor market in China is a new emerging market, although outdoor activities have been popular for years thanks to consumers’ increasing incomes and willingness to participate. Outdoor lovers, especially when seeking professional guidance, find it difficult to make choices. It is essential ...

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    £3,486.28 (Excl.Tax)
    Consumer Report
    September 2019
    China
  2. Gambling and Sports Betting - US - August 2018

    "Although they have been growing steadily, the gambling and sports betting markets have the potential to bust out in the coming years. Sports betting markets are expected to open up significantly on the heels of a monumental Supreme Court decision allowing states to regulate this market. Still, ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    August 2018
    US
  3. Black Consumers' Content Consumption and Sharing - US - January 2018

    "In spite of factors that could limit entertainment options, Black consumers make video content a priority in their leisure time. Although there is interest in sharing thoughts and experiences, consumption of content seems to be a preference over creation. Live TV is a particularly important ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    January 2018
    US
  4. Marketing to Sports Fans - US - September 2017

    "85% of US adults follow at least one sport. The most passionate sports fans, Avid Fans, almost never miss a game/event for the sport/team they follow and account for more than half of sport fans (43%) or 109 million adults. America’s sport of choice is football, which attracts the most fans and ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    September 2017
    US
  5. Outdoor Enthusiasts - US - March 2017

    "More than three quarters of adults have participated in an outdoor activity in the last year and nearly nine in 10 claim to be at least somewhat enthusiastic about the outdoors. Although leisure outdoor participation is more prevalent, adults involved in physically active outdoor pursuits tend to ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    March 2017
    US
  6. Sports Participation - UK - December 2016

    “Participation sport is turning to technology to help it kick on from the plateau it has inhabited since the London 2012 Olympics, with its first target being to move beyond the individual focus of performance tracking and develop new products and services that promote the fun and social sides of ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    December 2016
    UK
  7. Leisure Centres and Swimming Pools - UK - September 2016

    “Increased outsourcing of public leisure centre and swimming pool provision is proving a positive influence on investment and revenues but finds facility users sensitive to rising admission prices and risks de-prioritising public health and activity goals.”
    – David Walmsley, Senior Leisure Analyst

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    £1,995.00 (Excl.Tax)
    Consumer Report
    September 2016
    UK
  8. Health and Fitness Clubs - UK - July 2016

    "Flexibility and technology are two important emerging forces in the private health and fitness club market, the former filtering up from a rapidly-expanding low-cost sector that is bringing new users into the market and the latter filtering down from a premium segment focused on improving ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    July 2016
    UK
  9. Bicycles - UK - March 2016

    “Participation among women has grown much faster than that among men but it is still significantly lower and there is considerable potential for developing the frequency with which women ride.”
    – Michael Oliver – Senior Leisure and Media Analyst

    This report covers the following issues:

    • How can ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    March 2016
    UK
  10. Family Leisure - UK - January 2016

    “Women are significantly more likely than men to go out as part of a family group with their children, grandchildren, their own or partner’s parents and other wider-family members. While this is partially a consequence of the fact that they are more likely to be involved in a primary childcare ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    January 2016
    UK
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