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Leisure Time Market Research

Mintel’s leisure time market research reports provide a comprehensive and extensive overview of the marketplace including information on the leisure time market size and leisure time market share.


Mintel’s leisure time industry reports can help you gain further insight into the leisure time market trends and gain valuable leisure time consumer data.


Make sure you stay one step ahead of your competition – Mintel’s market analysis can help you make informed business decisions by providing up-to-the-minute leisure time industry intelligence. Our market intelligence reports span hundreds of countries and regions.

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  1. Marketing to Sports Fans - US - November 2019

    "Nearly all consumers in the US are fans of watching at least one sport, and the majority of sports fans enjoy watching football, basketball and/or baseball. Sporting events offer marketers a plethora of opportunities to reach a broad population of consumers with advertising, sponsorships and ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    November 2019
    US
  2. Sports Participation - UK - October 2019

    “The sports participation market is struggling to expand its player pool but has new potential to grow through a shift in policy and promotional focus from activity for fitness to activity for health.”
    – David Walmsley, Senior Leisure Analyst

    This Report will cover the following areas:

    • Fighting ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    October 2019
    UK
  3. Marketing to Outdoor Lovers - China - September 2019

    “The outdoor market in China is a new emerging market, although outdoor activities have been popular for years thanks to consumers’ increasing incomes and willingness to participate. Outdoor lovers, especially when seeking professional guidance, find it difficult to make choices. It is essential ...

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    £3,486.28 (Excl.Tax)
    Consumer Report
    September 2019
    China
  4. Sporting Goods Retail - US - August 2019

    "People are buying sporting goods. They’re also prioritizing their health to a greater degree, which means more exercising and participation in sports and fitness; this should fuel demand for sporting goods in the future. However, more often than not, people are buying sporting goods at places ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    August 2019
    US
  5. Sport and the Media - UK - January 2019

    “Currently pay-TV providers have a fairly strong hold on UK sports broadcasting, making it difficult for new entrants into the market, such as Eleven Sports. However, as Amazon further pushes into the live sports arena and more sports introduce their own subscription streaming services the ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    January 2019
    UK
  6. Spectator Sports - UK - October 2018

    “The cost of attending live sport events can be a barrier for some, even though the atmosphere is generally agreed to be far superior to watching sports in other ways. Venues are using technology to enhance the customer experience so this will help give fans more of an incentive to attend.”

    - Helen ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    October 2018
    UK
  7. Gambling and Sports Betting - US - August 2018

    "Although they have been growing steadily, the gambling and sports betting markets have the potential to bust out in the coming years. Sports betting markets are expected to open up significantly on the heels of a monumental Supreme Court decision allowing states to regulate this market. Still, ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    August 2018
    US
  8. Sports Participation - China - May 2018

    “The fast-growing sports participation market brings opportunities for not only the sports industry but also brands in other categories. Launching more varieties of sports activities and making sport more fun will attract a larger participant base, and sports data created by participants could ...

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    £3,486.28 (Excl.Tax)
    Consumer Report
    May 2018
    China
  9. Special Interest Holidays - UK - March 2018

    “Despite uncertain economic times in the UK there are plenty of opportunities for smaller specialist agents to leverage their expertise in niche markets. More than half of the UK adult population say they are interested in a dedicated special interest holiday. Younger people are looking for ways ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    March 2018
    UK
  10. Black Consumers' Content Consumption and Sharing - US - January 2018

    "In spite of factors that could limit entertainment options, Black consumers make video content a priority in their leisure time. Although there is interest in sharing thoughts and experiences, consumption of content seems to be a preference over creation. Live TV is a particularly important ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    January 2018
    US
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