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Leisure Time Market Research

Mintel's leisure time market research reports take the stress out of staying on top of one of the world's fastest-moving consumer sectors. From sport to cinema, gambling to gardening, our world-leading research and analysis gives you detailed data on all market segments and unrivalled insight into consumer's leisure choices - today and tomorrow. It's time well spent.

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No. of reports 1 of 12
  1. Leisure Review - UK - December 2014

    • Consumer Report
    • December 2014
    • UK

    “With any leisure business, revenues and profits are dictated by capacity and the ability of that business to maximise efficiencies from that capacity; if automation offers a way of increasing throughput, this can have a beneficial effect on profitability because the core ...

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  2. Football - UK - November 2014

    • Consumer Report
    • November 2014
    • UK

    “Football’s offerings across the digital platforms that are the game’s new frontier are so far preaching primarily to the converted rather than building a new audience beyond its core match-going support.”
    – David Walmsley, Senior Leisure Analyst

    This report answers the following ...

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  3. Copa do Mundo e Jogos Olímpicos - Atitudes dos Brasileiros em Relação a Grandes Eventos - Brasil - Outubro 2014

    • Consumer Report
    • October 2014
    • Brazil

    "É provável que os brasileiros nunca mais tenham a oportunidade de vivenciar outra Copa do Mundo e Jogos Olímpicos realizados no Brasil, com um intervalo tão curto entre eles. Estas competições representam uma oportunidade única para o Brasil mostrar sua capacidade de sediar ...

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  4. Sports Participation - UK - September 2014

    • Consumer Report
    • September 2014
    • UK

    “While Britons may be increasingly willing to do the right thing for the good of their health, their preference for doing the easy thing means sports participation will not automatically gain as consumers change their dietary habits before their activity ones.”
    – David Walmsley, ...

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  5. Marketing to Sports Fans - US - July 2014

    • Consumer Report
    • July 2014
    • US

    “Watching sports on TV is not going to be enough for today’s young adult and teen fans. To keep them involved with sports, leagues will have to operate across all media channels, including those yet to be developed. This will likely require the cultivation of diverse revenue ...

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  6. Sports Goods Retailing - UK - July 2014

    • Consumer Report
    • July 2014
    • UK

    “While specialist sports goods retailers are not yet projecting their traditional in-store expertise online and through social media, closer links with participation facilities could extend their dominance of the shop-bought segment.”
    – David Walmsley, Senior Leisure Analyst

    This ...

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  7. Health and Fitness Clubs - UK - June 2014

    • Consumer Report
    • June 2014
    • UK

    “Operators are going to have to start looking at ‘infilling’ with smaller clubs in the same way that the major supermarket chains have switched to building smaller convenience stores serving local neighbourhoods.”
    –    Michael Oliver, Senior Leisure and Media Analyst

    This report ...

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  8. Sports Betting - UK - May 2014

    • Consumer Report
    • May 2014
    • UK

    “While regulatory change may close a number of doors to sports marketing operators, the opportunities being created by technological advances and consumer responses to these should continue to open up plenty of new ones.”

    – David Walmsley, Senior Leisure Analyst

    Some questions ...

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  9. Spectator Sports - UK - April 2014

    • Consumer Report
    • April 2014
    • UK

    “App developers should now look to create customised apps to facilitate consumers’ unique second-screening habits. Broadcasters could develop bespoke apps to accompany their televised events; letting users pull in content from social media, sports news websites, or even from ...

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  10. Snowsports - UK - April 2014

    • Consumer Report
    • April 2014
    • UK

    “Aside from growing the snowsports customer base as a whole, complimentary pre-season and post-season lessons in the UK could also aid brand loyalty by tying a customer in to a given brand’s ecosystem. Operators could take a more hands-on approach and have their own reps or ...

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No. of reports 1 of 12