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Consumer Lifestages Market Research

Mintel’s lifestages market research reports provide a comprehensive and extensive overview of the marketplace including information on the lifestages market size and lifestages market share.


Mintel’s lifestages industry reports can help you gain further insight into the lifestages market trends and gain valuable lifestages consumer data.


Make sure you stay one step ahead of your competition – Mintel’s market analysis can help you make informed business decisions by providing up-to-the-minute lifestages industry intelligence. Our market intelligence reports span hundreds of countries and regions.

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  1. Families and Technology - US - February 2019

    "Mobile devices and digital platforms have significantly impacted the lives of kids, teens, and parents. Parents are divided on whether this impact is a good thing. They worry about people who may present a threat to their kids online and take varying measures to monitor and control their kids’ ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    February 2019
    US
  2. Eco and Ethical Lifestyles - Ireland - February 2019

    “Recent press headlines such as floating plastic islands in the ocean have thrust ethical and environmental issues into the spotlight. Although Irish consumers are increasingly interested in the idea of being more ‘ethical’, many are struggling in practice, offering an opportunity for brands to ...

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    US $1,400.83 (Excl.Tax)
    Consumer Report
    February 2019
    Ireland
  3. Senior Lifestyles - Canada - January 2019

    "Knowing that seniors are the fastest growing segment of the population makes them intuitively an increasingly important segment for marketers to pay attention to. Seniors are bucking stereotypical images and increasingly showing an interest in following their passions and dropping the sentiment ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    January 2019
    Canada
  4. Family Car Buying - Canada - December 2018

    "Most Canadians planning on purchasing a vehicle in the next three years are considering sedans or SUVs (Sports Utility Vehicles). Parents in particular are more likely to consider SUVs, minivans, wagons/hatchbacks and full-size vans, which are typically synonymous with ‘family vehicles’. ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    December 2018
    Canada
  5. Marketing to Teens - China - November 2018

    “Although today's adolescents are more assertive and individualistic, which is related to democratic family environments, they still share a lot in common. A strong interest is shown in aesthetics and humane knowledge. They do not reject advertising per se, but demand humour and high-quality ...

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    November 2018
    China
  6. Marketing to Black Moms - US - November 2018

    "Black moms’ lives are totally consumed with taking care of their children, making most decisions regarding their lives on her own. She looks to technology to help her feel organized, reduce her “mommy load,” and maximize her budget. Her dreams lead with spending more time with her kids, followed ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    November 2018
    US
  7. Marketing to Moms - US - October 2018

    "The competition among brands to get moms’ attention is fierce. Only a small share of moms say they have the money to pay for everything their kids want to do, meaning brands have to put in a lot of effort to make it to the top of moms’ list. One way brands can provide moms more value is by ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    October 2018
    US
  8. Lifestyles of the Over-55s - UK - September 2018

    “Recent years have seen an increase in the inclusion of older demographics in marketing, particularly in the fashion and BPC (Beauty and personal care) markets, but it remains far from standard. As the senior population continues to grow it is crucial for brands to recognise the full potential of ...

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    US $2,808.06 (Excl.Tax)
    Consumer Report
    September 2018
    UK
  9. Lifestyles of Generation Z - UK - August 2018

    "As Generation Z’s friendships have increasingly shifted online it has made it harder for them to switch off from technology, resulting in a culture of “hyper-connectivity” that is arguably having a very real impact on their mental health. From a commercial perspective this underlines ...

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    US $2,808.06 (Excl.Tax)
    Consumer Report
    August 2018
    UK
  10. Children's Attitudes towards Saving - UK - July 2018

    “Despite parents’ commitment to save, a decade of low interest rates, regulatory interventions and limited developments in the market has reduced the appeal of child-specific products. The recent rate rise and digital innovations mean there are now plenty of opportunities for providers to shake ...

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    US $2,552.20 (Excl.Tax)
    Consumer Report
    July 2018
    UK
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