Sorry for interrupting, this website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Learn more
Accept and close

Consumer Lifestages Market Research

Mintel's lifestages market research reports keep you bridging the generation gap and dialled in to demographic diversity. From babies to Boomers, Millennials to the middle classes, our world-leading research and analysis gives you detailed data on all lifestage groups and unrivalled insights into how they buy, think and act - today and tomorrow. It's grown-up research made child's play.

  • tick2Online access

  • tick3Previous editions

  • tick4Multiple formats

No. of reports 1 of 11
  1. Marketing para as Mães - Brasil - Dezembro 2015

    • Consumer Report
    • December 2015
    • Brazil

    “A situação econômica do Brasil tem afetado as atividades de lazer das mães e seus filhos; muitas delas têm optado por atividades mais em conta e passado mais tempo com eles em casa, em vez de planejar atividades fora.”
    – Renata Pompa de Moura, Gerente de Pesquisa

    Este relatório ...

    US $3,995.00 (Excl.Tax)
    Find out more Add to cart
  2. Marketing to Moms - Brazil - December 2015

    • Consumer Report
    • December 2015
    • Brazil

    “The economy has been influencing the activities moms do with their kids, with many of them trying to save by opting for more affordable leisure activities and spending more time at home rather than going out.”
    – Renata Pompa de Moura, Research Manager

    This report examines the ...

    US $3,995.00 (Excl.Tax)
    Find out more Add to cart
  3. Marketing to Asian Moms - US - September 2015

    • Consumer Report
    • September 2015
    • US

    "Asian moms are a diverse group, originating from many countries, speaking many languages, and encompassing a wide range of economic and cultural backgrounds. On average though, they are highly educated, with high-household incomes and high expectations for their children’s ...

    US $4,395.00 (Excl.Tax)
    Find out more Add to cart
  4. Marketing to Moms - US - September 2015

    • Consumer Report
    • September 2015
    • US

    ""Less pressure to settle down and have children early in life means more women are having kids on their own terms – which often means fewer children, later in life. While modern women have more choices than ever before, they also face greater expectations. Even though moms are ...

    US $4,395.00 (Excl.Tax)
    Find out more Add to cart
  5. Marketing to Hispanic Moms - US - September 2015

    • Consumer Report
    • September 2015
    • US

    "Hispanic moms are devoted to their families and their homes. Their children are at the center of their worlds and they want to please them, having their preferences in mind when deciding what to buy. They want to support their children however they can and have high ...

    US $4,395.00 (Excl.Tax)
    Find out more Add to cart
  6. Marketing to Kids - US - April 2015

    • Consumer Report
    • April 2015
    • US

    "Today's kids are the true digital natives; they do not remember a time without smartphones and constant connectivity. Modern kids can be difficult to impress and even more difficult to captivate."

    US $4,395.00 (Excl.Tax)
    Find out more Add to cart
  7. Disposable Baby Products - US - April 2015

    • Consumer Report
    • April 2015
    • US

    “As long as birth and fertility rates remain flat, maximizing growth through 2019 may hinge on attracting consumers ready to invest more, on high-end products, which may include natural and customizable offerings.”

    US $4,395.00 (Excl.Tax)
    Find out more Add to cart
  8. Gift Registries - US - April 2015

    • Consumer Report
    • April 2015
    • US

    “Gift registries are prime candidates for reaching across the digital and brick-and-mortar gap to create seamless retail experiences regardless of which channel customers are using.”

    US $4,395.00 (Excl.Tax)
    Find out more Add to cart
  9. Lifestyles of Young Families - US - March 2015

    • Consumer Report
    • March 2015
    • US

    "Young families in America are facing a slew of challenges, from the rising cost of childcare to the increasing necessity of two incomes to support a family comfortably. Despite these challenges, young parents seem motivated and optimistic."

    US $4,395.00 (Excl.Tax)
    Find out more Add to cart
  10. Marketing to Millennials - US - February 2015

    • Consumer Report
    • February 2015
    • US

    “Millennials will continue to play an increasingly important role in the workplace and economy. In order to effectively target Millennials, brands must understand how they see themselves and how to market to Millennials without alienating older generations.”

    US $4,395.00 (Excl.Tax)
    Find out more Add to cart
No. of reports 1 of 11