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Consumer Lifestages Market Research

Mintel’s lifestages market research reports provide a comprehensive and extensive overview of the marketplace including information on the lifestages market size and lifestages market share.


Mintel’s lifestages industry reports can help you gain further insight into the lifestages market trends and gain valuable lifestages consumer data.


Make sure you stay one step ahead of your competition – Mintel’s market analysis can help you make informed business decisions by providing up-to-the-minute lifestages industry intelligence. Our market intelligence reports span hundreds of countries and regions.

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  1. Marketing to Black Moms - US - November 2018

    "Black moms’ lives are totally consumed with taking care of their children, making most decisions regarding their lives on her own. She looks to technology to help her feel organized, reduce her “mommy load,” and maximize her budget. Her dreams lead with spending more time with her kids, followed ...

    Read More
    US $4,395.00 (Excl.Tax)
    Consumer Report
    November 2018
    US
  2. Marketing to Moms - US - October 2018

    "The competition among brands to get moms’ attention is fierce. Only a small share of moms say they have the money to pay for everything their kids want to do, meaning brands have to put in a lot of effort to make it to the top of moms’ list. One way brands can provide moms more value is by ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    October 2018
    US
  3. Lifestyles of Generation Z - UK - August 2018

    "As Generation Z’s friendships have increasingly shifted online it has made it harder for them to switch off from technology, resulting in a culture of “hyper-connectivity” that is arguably having a very real impact on their mental health. From a commercial perspective this underlines ...

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    US $2,808.06 (Excl.Tax)
    Consumer Report
    August 2018
    UK
  4. Children's Attitudes towards Saving - UK - July 2018

    “Despite parents’ commitment to save, a decade of low interest rates, regulatory interventions and limited developments in the market has reduced the appeal of child-specific products. The recent rate rise and digital innovations mean there are now plenty of opportunities for providers to shake ...

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    US $2,552.20 (Excl.Tax)
    Consumer Report
    July 2018
    UK
  5. Holiday Car Hire - UK - June 2018

    “Holidaymakers are highly cautious when dealing with car hire companies – many worry about the possibility of hidden/additional costs. However, technological innovation is creating some exciting developments in this mature market, and brands will need to move towards a more transparent, ...

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    US $2,552.20 (Excl.Tax)
    Consumer Report
    June 2018
    UK
  6. Children and Health - US - February 2018

    "Illness is prevalent among children, as 97% of children younger than 12 experienced some type of illness symptom in the past year. Their weaker immune system combined with opportunities for interaction and germ spreading makes them especially susceptible to illness. The OTC (over-the-counter) ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    February 2018
    US
  7. Family Vacations - US - February 2018

    "For parents with kids under 18 in the household, family vacations offer an opportunity for quality time, relaxation, and even some adventure. Visiting family and friends is the most popular type of trip, indicating that the destination may already be dictated for family vacations. Even so, travel ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    February 2018
    US
  8. Babies' and Children's Personal Care Products, Nappies and Wipes - UK - February 2018

    “Market decline continues to show the need for brands to differentiate versus own-label. This is easier in some sectors where parents seek specific claims, but mass disposable nappy brands will either need to premiumise further or devolve and compete on price. The overarching need for convenience ...

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    US $2,552.20 (Excl.Tax)
    Consumer Report
    February 2018
    UK
  9. Marketing to Parents - UK - November 2017

    “While being a parent has never been easy, it could be argued that today’s parents face a unique set of factors that are making them more stressed than preceding generations. With this in mind, campaigns that carry pro-relaxation messages are likely to resonate with this cohort, particularly where ...

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    US $2,808.06 (Excl.Tax)
    Consumer Report
    November 2017
    UK
  10. Marketing to Hispanic Moms - US - September 2017

    "There are nearly 7 million Hispanic moms in the US, who live for their families. Household chores monopolize most of their time at home, regardless of whether or not they work full-time. Even if they would welcome help, they tend to be hesitant to ask for it. Shouldering the sometimes-thankless ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    September 2017
    US
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