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Media, Books and Stationery Market Research

Mintel's media market research reports keep you making headlines in one of the most dynamic entertainment industries around. Whether it's music or books, TV or streaming, our world-leading research and analysis gives you detailed data on every market segment and unrivalled insights into consumers' media choices and preferences - today and tomorrow. We make sure you see the bigger picture.

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No. of reports 1 of 947
  1. Movie Theaters - US - December 2019

    • Consumer Report
    • December 2019
    • US

    "The moviegoing audience is stable but continues to be bombarded with increased competition in the entertainment space. Widely available and inexpensive in-home streaming services have lowered consumers’ expectations of what seeing a movie should cost. Investments in ...

    £3,435.47 (Excl.Tax)
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  2. Attitudes towards Video and TV - UK - October 2019

    • Consumer Report
    • October 2019
    • UK

    “While live TV remains important, the decline in live viewing time in recent years shows little sign of change. Younger demographics are prioritising short-form video on social networks and are spending their money on streaming services rather than traditional pay-TV contracts. ...

    £1,995.00 (Excl.Tax)
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  3. News Media - Canada - September 2019

    • Consumer Report
    • September 2019
    • Canada

    "News media is able to provide both important information as well as constant entertainment value – which is why nearly all Canadians consume its content. Yet the industry faces challenges after the internet disrupted its traditional revenue models. The result is a situation ...

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  4. Media Trends Autumn - UK - September 2019

    • Consumer Report
    • September 2019
    • UK

    “The make-up of the video subscription streaming market is to change significantly over the coming years with Disney, Apple, WarnerMedia, NBC and BBC/ITV all poised to introduce new options, while removing their content from the current dominant players. We are, though, likely ...

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  5. Attitudes to Advertising - Ireland - August 2019

    • Consumer Report
    • August 2019
    • Ireland

    “Irish consumers think that it is important to see more diversity in the actors and models used in advertising. Better visibility of under-represented communities in their advertising will help brands to create more inclusive promotional campaigns that better reflect and enable ...

    £1,095.00 (Excl.Tax)
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  6. Family Entertainment - US - August 2019

    • Consumer Report
    • August 2019
    • US

    "Parents look to balance screen time with outside play to keep themselves sane and their kids entertained. They are looking to share familiar experiences with their kids in new and interesting ways as the entertainment market gets increasingly more diverse. Entertainment ...

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  7. Books and e-books - UK - July 2019

    • Consumer Report
    • July 2019
    • UK

    “2018 was another positive year for the print book market and Mintel’s research shows the strength of people’s affection for bricks-and-mortar bookstores, whether part of a chain or independent. Waterstones continues to make acquisitions to better position itself against ...

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  8. Regional Newspapers - UK - July 2019

    • Consumer Report
    • July 2019
    • UK

    “While consumer resistance to online paywalls means regional newspapers continue to struggle to monetise rapidly growing digital audiences, distinctive print and specialist online products could have potential to open readers’ wallets.”
    – David Walmsley, Senior Leisure Analyst

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  9. News Media - US - July 2019

    • Consumer Report
    • July 2019
    • US

    "News media is an integral component of everyday life for most consumers. A lack of trust and a plethora of options have made it difficult for the average news consumer to figure out what is real and whom to trust in a continuously fragmenting market. As news media becomes more ...

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  10. Digital Media Consumption (News, eBooks and Video) - China - June 2019

    • Consumer Report
    • June 2019
    • China

    “The popularization of smartphones enables consumers to enjoy online activities anytime, anywhere. With online videos, online news and e-books universally popular in China, the next step for the media industry will be encouraging consumers to pay for digital content and ...

    £3,486.28 (Excl.Tax)
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No. of reports 1 of 947