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Media, Books and Stationery Market Research

Mintel's media market research reports keep you making headlines in one of the most dynamic entertainment industries around. Whether it's music or books, TV or streaming, our world-leading research and analysis gives you detailed data on every market segment and unrivalled insights into consumers' media choices and preferences - today and tomorrow. We make sure you see the bigger picture.

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No. of reports 1 of 12
  1. Consumers and the Economic Outlook - UK - February 2019

    • Consumer Report
    • February 2019
    • UK

    “Concern over the impact of Brexit is more severe than at any other time since Mintel stated tracking this measure, including the initial shock in the immediate aftermath of the vote. Theresa May’s withdrawal agreement was the first glimpse of anything resembling certainty ...

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  2. Consumers and the Economic Outlook: Quarterly Update - UK - October 2017

    • Consumer Report
    • October 2017
    • UK

    “Consumers’ spending power is being hit by the squeeze on incomes as inflation continues to outpace average wage rises. In four of the last five months, people have been more likely to feel worse off compared to a year ago than to say that their finances have improved. This is ...

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  3. British Lifestyles: Growing Tired of Austerity - UK - April 2016

    • Consumer Report
    • April 2016
    • UK

    "Britain’s economy growth has outstripped other major economies, employment is high (and unemployment is low) and wages have been rising above inflation. Yet, consumer sentiment has been slow to respond. Perhaps we will need to see a more sustained period of growth in earnings ...

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  4. British Lifestyles 2015: At the Intersection of Tradition and Globalisation - UK - April 2015

    • Consumer Report
    • April 2015
    • UK

    “Having basked in the glory of the London Olympics and the Queen’s Diamond Jubilee, Brand Britain now needs to figure out how to capitalise on opportunities provided by the increased pace of globalisation and also address the unique challenges open markets present.

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  5. Black Consumers Attitudes toward Advertising - US - July 2014

    • Consumer Report
    • July 2014
    • US

    "Many marketers are shifting their dollars away from the Black consumer segment, while others are moving their initiatives away from traditional to digital. Since Blacks are receptive to advertising and want to see more targeted to them, they are paying attention to which ...

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  6. Consumers and The Economic Outlook - Quarterly Update - UK - July 2014

    • Consumer Report
    • July 2014
    • UK

    “Although people are still more confident than they were in 2013, Mintel’s data suggests that they’re not entirely convinced by the economic revival. Across all three key measures (current situation, impact of the slowdown and how they expect their finances to fare over the ...

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  7. Black Consumers and Social Media - US - May 2014

    • Consumer Report
    • May 2014
    • US

    “Social media has become a forum for Black consumers. It is one space where consumers feel as though they can remove their mask and totally be themselves and express themselves, oftentimes without fear of judgment. But, this notion doesn’t extend to brands. Companies are still ...

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  8. British Lifestyles 2014: The British Dream - UK - April 2014

    • Consumer Report
    • April 2014
    • UK

    "Post-recession consumers will shift some of their focus away from their finances to taking care of their physical health and personal relationships. As recession fatigue sets in, sectors that saw mixed fortunes during the downturn will see higher demand from consumers eager ...

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  9. French Consumer Lifestyles: Technology and the Environment - November 2012

    • Consumer Report
    • November 2012
    • France

    Mintel's Continental Europe Consumer Lifestyles reports analyse consumer data across four countries: France, Germany, Spain and Italy.

    The first set of individual country reports published in July focus on consumer attitudes towards health, cooking, food shopping, the economy ...

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  10. Consumers and The Economic Outlook - UK - February 2012

    • Consumer Report
    • February 2012
    • UK

    Mintel's Special Report Series are unique research findings that shed essential light on British attitudes, hopes, fears and desires.

    By providing a comprehensive picture of the UK consumer, Mintel's special reports generally make newsworthy material for the national press, ...

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No. of reports 1 of 12