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Media, Books and Stationery Market Research

Mintel's media market research reports keep you making headlines in one of the most dynamic entertainment industries around. Whether it's music or books, TV or streaming, our world-leading research and analysis gives you detailed data on every market segment and unrivalled insights into consumers' media choices and preferences - today and tomorrow. We make sure you see the bigger picture.

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No. of reports 1 of 175
  1. Lawn and Garden Products: Incl Impact of COVID-19 - US - April 2020

    • Consumer Report
    • April 2020
    • US

    “These are uncertain times. COVID-19 casts a shadow over a category with slowing sales growth, not to mention the health and safety of consumers. But there is also space for the category to reinvent itself around better health, sustainability and nutrition for humans as well as ...

    US $4,395.00 (Excl.Tax)
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  2. Home Decor Retailing: Incl Impact of COVID-19 - US - April 2020

    • Consumer Report
    • April 2020
    • US

    "Prior to the pandemic, the home décor category benefitted from small but stable growth which was expected to continue. However, the COVID-19 pandemic and threat of a recession are altering that trajectory. While consumers look to limit their discretionary spending, the ...

    US $4,395.00 (Excl.Tax)
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  3. Subscription Media: Incl Impact of COVID-19 - Canada - April 2020

    • Consumer Report
    • April 2020
    • Canada

    “Consumers have become accustomed to streaming services with the majority having some form of subscription media. With millions of Canadians staying home due to the COVID-19 pandemic, many with additional time on their hands and kids at home, will likely sign up for streaming ...

    US $4,395.00 (Excl.Tax)
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  4. Soccer in America: Incl Impact of COVID-19 - US - April 2020

    • Consumer Report
    • April 2020
    • US

    Soccer is a growing sport in the US with fans following various leagues and competitions around the globe. The stoppage in play due to COVID-19 has put a major halt on the momentum of the sport and created uncertainties around when the sport will return. As a result, leagues, ...

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  5. Grocery Retailing: Incl Impact of COVID-19 - US - April 2020

    • Consumer Report
    • April 2020
    • US

    "Between 2014 and 2019, multi-outlet sales of groceries continued to rise steadily but slowly. The rapid escalation of the COVID-19 pandemic in March of 2020, however, gave the industry a jolt, boosting sales in the short term but introducing enormous new challenges as well. ...

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  6. Travel Tours and Activities: Incl Impact of COVID-19 - US - April 2020

    • Consumer Report
    • April 2020
    • US

    "The booming tourism industry brought in an estimated $717.4 billion in 2019. However, the COVID-19 pandemic will cause a stark downturn in 2020. To come back from this, tour operators need to tap into the biggest demands of tourists. By reaching them through digital channels ...

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  7. Activities of Kids and Teens - US - April 2020

    • Consumer Report
    • April 2020
    • US

    "Kids and teens have two or more hours a day to spend on leisure and are looking to fill that time doing something fun. Most kids and teens spend this time participating in digital activities. These are more convenient than analog activities as most consumers under the age of ...

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  8. Gaming Influencers: Why People Watch Gamers- US - April 2020

    • Consumer Report
    • April 2020
    • US

    "Nearly half of adults watch gaming content on some platform. Social networks such as YouTube and Facebook have built-in audiences that are getting introduced to gaming content, but platforms dedicated to gaming content such as Twitch and Mixer attract more hardcore gamers. ...

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  9. Digital Trends - Spring - US - April 2020

    • Consumer Report
    • April 2020
    • US

    A digital connection is one of the most important services that consumers have today. In a world transitioning through the impact of COVID-19, a digital connection has never been more critical to maintaining communication and participating in society following stay-at-home ...

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  10. Exercise Trends - US - March 2020

    • Consumer Report
    • March 2020
    • US

    "In today’s health-driven society, commitment to exercise is universal, permitting year-over-year growth of the health and fitness club industry. As a form of exertion, exercise is inherently connected to improving and maintaining physical health. However, benefits outside of ...

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No. of reports 1 of 175