Packaging

Packaging Market Research

Mintel’s Packaging market research combines the latest market intelligence, industry insights and expert recommendations to help you understand the latest packaging trends and anticipate what’s next.

Our reports can help you:

Understand your market
Identify growth opportunities
Recognise future trends

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    Patent Insights: Recent Packaging Innovations

    Recent packaging patents focus on recycled plastics, advanced AI technology, enhanced packaging efficiency and senior-friendly features. Neha Srivastava, Senior Patent Analyst - Food & Drink and Beauty & Personal..."

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    Brazil Food and Beverage Packaging Trends Report 2025

    This report looks at the following areas: Importance of food and beverage packaging features Most sought-after on-pack information Influence of packaging on the perceived value of food and..."

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    US Food Packaging Trends Report 2025

    Rising costs of living are shifting consumer focus toward value, with sustainability as an increasingly important tie-breaker – particularly among younger consumers and parents. Consumers see manufacturers as..."

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    US Beverage Packaging Trends Report 2025

    In an ever-more crowded and competitive beverage market, where the lines separating product categories continue to blur, packaging's role as a differentiator has only grown more essential. Innovative..."

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    Canada Household Packaging Trends Report 2024

    Nearly three quarters (73%) of consumers recognize a tradeoff between convenience and eco-friendliness. To succeed, brands must focus on green innovations that seamlessly integrate into consumers' lives, as..."

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    US Beverage Packaging Trends Report 2024

    Balancing cost, sustainability, and practicality will shape the future of beverage packaging, requiring brands to invest in packaging that aligns with consumers' sustainability goals and expectations. More than..."

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    US Food Packaging Trends Report 2024

    Packaging is a substantial cost for food manufacturers, accounting for as much as 15% of the total cost of the product. It's also an investment in branding, an..."

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    US Household Care Packaging Trends Report 2024

    Packaging is getting smarter, more specialized and more sustainable. Consumers expect brands to take responsibility for the environmental impact their products. Jamie Rosenberg, Associate Director, Global Household and..."

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    Brazil BPC Packaging Trends Report 2023

    Packaging constitutes an essential attribute to attract consumers, who are more aware of the environmental impact of their habits. Amanda Caridad, Senior Analyst Beauty and Personal Care -..."

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    Thailand Food Packaging Trends Report 2023

    Thais are looking to minimise food packaging waste. Opportunity lies in empowering responsible behaviour while delivering freshness and quality and optimising on-pack messaging.Rashmika Khanijou, Research Analyst ..."

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    US Food Packaging Trends Report 2023

    “Consumers are mostly in sync with each other when it comes to packaging perceptions and priorities. Most don’t want to compromise on the effectiveness of packaging, or pay..."

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    US Beverage Packaging Trends Report 2023

    “Economic uncertainty is a prime time for packaging to shine. Beverage packaging provides a platform for brands to communicate product benefits and introduce enticing excitement to the shopping..."

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