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technology / telecoms industry Market Research

Mintel's technology and telecoms market research reports keep you plugged in to one of the world's fastest-growing industries. From smartphones to smart homes, the wearable to the shareable, our research and analysis gives you detailed data on every market segment and unrivalled insights into the consumer technology habits of today and tomorrow. Get ready to power up.

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No. of reports 11 of 264
  1. Beauty Retailing - China - February 2020

    • Consumer Report
    • February 2020
    • China

    “Bricks-and-mortar stores are no longer just a place to sell products but also a destination to create experiences for consumers, the focus should not only be selling products with price competition with online channels, but shift to create memorable experiences, to provide ...

    US $4,504.20 (Excl.Tax)
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  2. Luxury for Gen Z - China - February 2020

    • Consumer Report
    • February 2020
    • China

    “With the help of social media, especially WeChat and Weibo, the vast majority of Gen Zers now have a general idea about what luxury is, and even quite a few have such knowledge in and before high-school age. Although Gen Z is relatively new to the luxury world and has less ...

    US $4,504.20 (Excl.Tax)
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  3. Pop-up Stores - China - February 2020

    • Consumer Report
    • February 2020
    • China

    “With consumers' high expectations of pop-up stores in mind, pop-up stores will become more pervasive in the retail world by compelling other retail formats to have more pop-up elements. Consumers' pursuit of novelty and connecting with brands emotionally has pushed the retail ...

    US $4,504.20 (Excl.Tax)
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  4. Mobile Apps - China - January 2020

    • Consumer Report
    • January 2020
    • China

    “Consumers may be easily converted when it comes to apps that can provide further convenience, yet they are also hyper-vigilant about the ownership of personal data. As China leads the world in developing mature data privacy-related policies, mobile app developers are left to ...

    US $4,504.20 (Excl.Tax)
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  5. New Retail - China - December 2019

    • Consumer Report
    • December 2019
    • China

    “Today’s Chinese consumers are used to shopping online for most consumer goods, yet physical venues remain vital for categories where consumers don’t have much knowledge and need guidance. China is on the cutting edge of developing new technologies and innovative retailing ...

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  6. Grocery Retailing - China - December 2019

    • Consumer Report
    • December 2019
    • China

    “The grocery retailing market is ready for premiumization. While fresh produce remains a central focus, grabbing children’s attention could be a point of differentiation among the top players. O2O retailers are here to stay and the direct-to-consumer model’s exciting approach ...

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  7. Small Home Appliances - China - November 2019

    • Consumer Report
    • November 2019
    • China

    “Smart home appliances are only the beginning. Health and good product appearance design will be strategic considerations for brands and companies to invest in over the next five years. In order to maintain rapid growth, educating younger males about their unmet needs should be ...

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  8. Connectivity in Auto - China - November 2019

    • Consumer Report
    • November 2019
    • China

    “Although most car manufacturers have invested much in their independent in-car systems, most consumers use mobile-to-car connectivity instead to avoid extra data spending. Low equipped rate of advanced function is another reason that independent in-car systems are easily ...

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  9. Large Home Appliances - China - October 2019

    • Consumer Report
    • October 2019
    • China

    “The large home appliance market should cater to the needs of different consumer groups. We expect to see more household appliances targeting small families. Young, single consumers value the ability to control large household appliances from the palm of their hands, while ...

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  10. Attitudes towards KOLs - China - October 2019

    • Consumer Report
    • October 2019
    • China

    “With the rapid growth of social media influencers and development of MCN agencies, the KOL industry is going through a professionalization process and the KOL industry and market will be more competitive. The diversification of KOLs and social media followers will push the ...

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No. of reports 11 of 264