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technology / telecoms industry Market Research

Mintel's technology and telecoms market research reports keep you plugged in to one of the world's fastest-growing industries. From smartphones to smart homes, the wearable to the shareable, our research and analysis gives you detailed data on every market segment and unrivalled insights into the consumer technology habits of today and tomorrow. Get ready to power up.

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5 Item(s)
  1. Smart Home - China - December 2018

    • Consumer Report
    • December 2018
    • China

    “Home appliances being ‘smart’ is no longer distant from Chinese consumers, and consumers are educated that automation can save them effort and bring convenience. Price instead of privacy is the biggest barrier to purchasing, suggesting brands need to put more effort into ...

    US $4,460.00 (Excl.Tax)
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  2. Mobile Gaming - China - October 2018

    • Consumer Report
    • October 2018
    • China

    “More and more gamers are playing on mobile devices while the average playing time has increased slightly compared to last year. Consumers have more motivations to make in-game purchases than before and they tend to try variety of games. Therefore, increasing players’ retention ...

    US $4,460.00 (Excl.Tax)
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  3. Social Networks - China - September 2018

    • Consumer Report
    • September 2018
    • China

    “Although dominating positions rarely change, the social network market is changing fairly fast regarding functions: newsfeeds and short videos are introduced to better generate ad revenue, while dominator WeChat is building its operating system to keep its users. Also, social ...

    US $4,395.00 (Excl.Tax)
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  4. Paying for Digital Content - China - August 2018

    • Consumer Report
    • August 2018
    • China

    “Digital content providers could expect stable and continuous spending from consumers, since they are used to enjoying online media and paying for valuable contents. The knowledge content market still has much growth potential supported by consumers’ positive impressions of it. ...

    US $4,460.00 (Excl.Tax)
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  5. Live Streaming - China - June 2018

    • Consumer Report
    • June 2018
    • China

    “Consumers are eager to learn about new things via livestreaming shows. The content is the key. Livestreaming shows should be a way for brands to be real to consumers, and also to impress by offering something new.”

    – Mintel Analyst

    This report examines the following issues:

    • In ...
    US $4,460.00 (Excl.Tax)
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5 Item(s)