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technology / telecoms industry Market Research

Mintel's technology and telecoms market research reports keep you plugged in to one of the world's fastest-growing industries. From smartphones to smart homes, the wearable to the shareable, our research and analysis gives you detailed data on every market segment and unrivalled insights into the consumer technology habits of today and tomorrow. Get ready to power up.

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6 Item(s)
  1. Small Home Appliances - China - November 2019

    • Consumer Report
    • November 2019
    • China

    “Smart home appliances are only the beginning. Health and good product appearance design will be strategic considerations for brands and companies to invest in over the next five years. In order to maintain rapid growth, educating younger males about their unmet needs should be ...

    US $4,460.00 (Excl.Tax)
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  2. Connectivity in Auto - China - November 2019

    • Consumer Report
    • November 2019
    • China

    “Although most car manufacturers have invested much in their independent in-car systems, most consumers use mobile-to-car connectivity instead to avoid extra data spending. Low equipped rate of advanced function is another reason that independent in-car systems are easily ...

    US $4,460.00 (Excl.Tax)
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  3. Attitudes towards KOLs - China - October 2019

    • Consumer Report
    • October 2019
    • China

    “With the rapid growth of social media influencers and development of MCN agencies, the KOL industry is going through a professionalization process and the KOL industry and market will be more competitive. The diversification of KOLs and social media followers will push the ...

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  4. Digital Trends - China - April 2019

    • Consumer Report
    • April 2019
    • China

    “Consumers might have a desire to switch off, but their ownership and usage trends of digital products reveal their increasing addiction to the online world. They are passionately pursuing the upgraded and new functions and are enthusiastic to be the decision-makers of ...

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  5. Digital Advertising - China - March 2019

    • Consumer Report
    • March 2019
    • China

    “Both content and touchpoint are crucial for successful digital advertising, as consumers don’t want to be fed irrelevant information anymore. Native content will continue to be of importance and lifestyle-positioning is increasingly appealing. Meanwhile, advertisers need to ...

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  6. Health Tech - China - January 2019

    • Consumer Report
    • January 2019
    • China

    “Chronic disease is a key focus in the health tech market. Consumers’ strong desire for disease prevention has stimulated interest in health data and indictors of diseases and changed the ways they manage health conditions. Consumers are also expecting more advanced functions ...

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6 Item(s)