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technology / telecoms industry Market Research

Mintel's technology and telecoms market research reports keep you plugged in to one of the world's fastest-growing industries. From smartphones to smart homes, the wearable to the shareable, our research and analysis gives you detailed data on every market segment and unrivalled insights into the consumer technology habits of today and tomorrow. Get ready to power up.

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No. of reports 31 of 83
  1. Online Media Consumption Habits - China - August 2016

    • Consumer Report
    • August 2016
    • China

    “Chinese consumers are heavily consuming online media. Adapting to consumers’ consumption habits is vital for increasing the efficiency of marketing communications. Leveraging emerging online media types can be an innovative channel to impress consumers.”
    – Terra Xu, Senior ...

    US $4,460.00 (Excl.Tax)
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  2. Mobile / Cell Phone Services in China (2016) – Market Sizes

    • Market Data
    • July 2016
    • China
    Mobile / Cell Phone Services in China by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2016. This market covers pre-paid and contract mobile/cell phone subscriptions. Market size includes residential and business users and ...
    US $484.67 (Excl.Tax)
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  3. Holiday Booking Process - China - June 2016

    • Consumer Report
    • June 2016
    • China

    “Companies can gain more market share through providing comprehensive holiday products. To compete with online booking channels, traditional travel agencies need to aim at outbound travellers and premium tourists and focus on improving their consumer experience. Moreover, it is ...

    US $4,460.00 (Excl.Tax)
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  4. The Importance of Brands in Technology - China - June 2016

    • Consumer Report
    • June 2016
    • China

    ‘Chinese consumers are willing to pay premium prices for the technology brands they like. Constantly communicating innovation, setting up brick-and-mortar stores, engaging fans and users with marketing events as well as being socially responsible can help brands to foster ...

    US $4,460.00 (Excl.Tax)
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  5. Social and Media Networks - China - May 2016

    • Consumer Report
    • May 2016
    • China

    “China’s consumers are actively using social and media networks. To accurately reach target consumers, online interest communities can be effective market communication channels. Public accounts of opinion leaders may help brands to boost awareness, and offering promotions via ...

    US $4,460.00 (Excl.Tax)
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  6. Digital Trends - China - March 2016

    • Consumer Report
    • March 2016
    • China

    "Chinese consumers are open to purchasing and using digital products, and multifunctional digital products with enhanced features may be attractive to Chinese consumers. Smart TVs see the potential to grow in terms of both penetration and as a marketing channel. To attract ...

    US $4,460.00 (Excl.Tax)
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  7. Mobile / Cell Phone Handsets in China (2016) – Market Sizes

    • Market Data
    • February 2016
    • China
    Mobile / Cell Phone Handsets in China by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2016. This market covers standard and smart phone handsets. Market size includes residential and business markets. Market size is number of ...
    US $484.67 (Excl.Tax)
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  8. Mobile Phones - China - January 2016

    • Consumer Report
    • January 2016
    • China

    “To stand out and attract purchases in China’s saturated mobile phone market, brands need to dedicate themselves to satisfying consumers’ unmet needs, building premium brand perceptions and differentiating brand identities.”

    – Terra Xu, Senior Research Analyst

    This report looks ...

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  9. E-Commerce in China (2015) – Market Sizes

    • Market Data
    • November 2015
    • China
    E-Commerce in China by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2015. This market covers media, fashion, computer related products, electrical and electronic equipment, home and garden products, travel, groceries and other ...
    US $484.67 (Excl.Tax)
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  10. Mobile and Tablet Apps - China - October 2015

    • Consumer Report
    • October 2015
    • China

    “China’s mobile app market is fast growing and rapidly changing with fierce competition. Chinese consumers are actively downloading and using mobile apps, while relatively few of them have spent money on apps yet. Health and wellbeing apps have seen significant growth from last ...

    US $4,460.00 (Excl.Tax)
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No. of reports 31 of 83